Senior Copywriter

Job description

**About the Role:** We're hiring a Senior Copywriter to lead creative development for our primarily B2B client roster and to directly manage our Copywriter. You should be as comfortable building a concept deck as you are turning a complex product into copy that converts. **Responsibilities include but are not limited to:** - Lead copy development for B2B audiences and longer sales cycles: case studies, email sequences, sales enablement, thought leadership, and product messaging that makes complex offerings feel simple - Write across social and display, landing page messaging, and long form content, with a book that demonstrates exceptional, high-performing work - Develop new concepts and solutions for clients proactively, without prescriptive direction - Build concept decks for modular content, long form, and 360 campaigns with minimal oversight from art directors - Know when and how to push back on client feedback - Directly manage the Copywriter: assign and review work, provide regular feedback, set priorities, and own their professional development - Lead brainstorming sessions and mentor junior designers and copywriters across the broader creative team - Train new hires during onboarding - Work with account managers to set accurate client expectations for projects and deliverables - Contribute feedback and ideas on improving team processes - Independently manage client workload, leveraging junior team members with minimal oversight Note: You may be wonderful, but candidates without a portfolio or website will not be considered. **Requirements** - Website/portfolio demonstrating B2B copywriting and performance work; DTC and social samples a plus - 4+ years of experience in copywriting, with substantial B2B experience - Experience mentoring or managing other creatives **We offer a competitive salary and benefits based on ability level including:** - Base salary DOE - Unlimited vacation policy - Monthly phone stipend - Comprehensive medical, dental, and vision insurance options - Dog friendly office - Remote/hybrid work opportunity **Our interview process includes, but is not limited to the following:** - Excel and Typing Test **We offer a competitive salary and benefits based on education, experience, and skills level, including:** - Unlimited vacation policy - Monthly Phone Stipend - Comprehensive Medical, Dental, and Vision insurance options - 401(K) plan with matching - Dog friendly office - Hybrid work opportunity - Professional Development Program - Bonus Perk - $50/week Seamless allowance Base salary based on education, experience, and skills level ($70,000-$100,000) **About WITHIN** [**WITHIN**](https://www.within.co/) is the world's first Performance Branding company, partnering with some of the biggest brands in the world to drive business growth through innovative marketing strategies. Our integrated operating model collapses the traditional marketing silos between creative and media, performance and brand, and across media channels. With a full suite of offerings including media, creative, SEO, Lifecycle, Retail Media, Affiliate and Influencer, we’re able to work with our brand partners in an integrated fashion, allowing us to align marketing strategies back to core business objectives. Client teams at WITHIN are trained on how to always act as a trusted business partner, acting as a fiduciary to client needs above our own. Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Ben and Jerry's and Jose Cuervo. Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems. Check out some of our **[work](https://www.within.co/work/)**! We **weave AI into everything we do**, using the latest tech across all teams to innovate, work smarter, and make better decisions. Whether it’s in creative, operations, or anything else, AI helps us level up and do things at a whole new scale. We expect our people to use AI in their daily work, fully embracing it as a critical tool to help us succeed. **Join Our Network!** Stay connected with us and be the first to know about new opportunities, industry insights, and updates. Follow us on: - **[LinkedIn](https://www.linkedin.com/company/withinco/?viewAsMember=true)** - **[WhatsApp Community](https://chat.whatsapp.com/Fc7jX4h2NvvKulgNGSmwj2)** - **[Instagram](https://www.instagram.com/withinco/?hl=en)** - **[Tik Tok](https://www.tiktok.com/@within.co)** **Locations** - **New York City:** 43-01 22nd St, Suite 602, Queens, NY 11101, United States - **Bogotá:** WeWork Av. Carrera 19 #100-45 Usaquén, Piso (Floor) 10, Bogotá, Distrito Capital de Bogotá 110111, Colombia - **Mexico City:** Av. Insurgentes Sur 1082, Piso (Floor) 2, Oficina 2008, Ciudad de México, CDMX 03100, México AI-Assisted Screening Notice As part of our initial application review process, we may use an AI-assisted tool to help compare skills and job titles from your resume with the requirements of the role. This tool evaluates information based on contextual relevance and is used only to support our manual review process. It is not used to make hiring decisions. If you are a resident of New York City and would like to request an alternative evaluation process or a reasonable accommodation, please contact us at 315-533-2388.