Job Overview:
We are looking for a Senior Copywriter with 5-7 years’ experience in advertising, marketing, or marketing communications. You will concept and develop brand campaigns and write copy for a variety of digital, print and video marketing tactics for life science and healthcare clients. Relevant experience, a background in B2B, and/or an ability to quickly decipher marketing assignments for complex clients is required. A scientific background, such as experience working as a science journalist, pharma advertising copywriter, biotech writer, or life sciences copywriter would be a plus.
Candidates based in eastern time zone preferred.
Key Responsibilities, including but not limited to:
- Develop concepts and collaborate with art directors to produce creative campaign and project ideas for various clients
- Create ideas and write copy for digital and print marketing materials, including websites, presentations, brochures, promotional videos, conference and event themes/booths, and brand/product positioning and messaging decks
- Understand and apply brand goals, positioning, and market conditions to the work
- Craft message matrices to bring brand positioning to life in a customer-facing copy that highlights the brand’s story and its and key benefits
- Develop a sound knowledge of clients' products, competitors, and target audiences
- Present work to internal teams and to clients
- Ability to work with the Strategy and Content team to develop content audits that leads to content strategy recommendations
- Incorporate ideas and make revisions in response to the feedback from your supervisors, account team and clients
- Work collaboratively with creative leads, account team and project management to deliver work at a high level
- Be responsible for monitoring and follow-through of work on all assigned projects within established timelines
- Must be detail-oriented and proof own work to keep quality assurance across projects
Qualifications and Skills:
- 5-7 years of related work experience in advertising, marketing, or B2B marketing either with a brand or digital agency or at a healthcare pharmaceutical agency
- The ability to write skillfully across multiple channels, including print(Sales Brochures, Print Ads, Infographics), online video, and digital (websites, online banners, social media, etc.)
- Strong conceptual skills, as demonstrated by your portfolio of work
- The ability to dive into complex science and technologies and glean key ideas and information to convey to target audiences that meet the objective
- Understanding of and expertise in pharma copy requirements: claims, references, research, and copy that meets the requirements of the FDA and client med/reg/legal review
- An understanding of agency and creative collaboration processes
- Ability to present and sell an idea to internal teams and clients
- Proficiency in Microsoft Office suite, Adobe Acrobat, and Google Suite tools
Benefits:
We are proud to offer a comprehensive benefits package to all of our employees:
- Medical, Dental & Vision Insurance. We cover a generous portion of employee contributions
- 401K plan. We invest in present and future you, which is why we offer a generous match and immediate vesting on our plan
- Parental Leave. Generous paid time off for parents to bond with their newest addition
- Professional Development. Each employee has an annual budget to allocate to professional development opportunities. Employees are encouraged to take a workshop, attend a webinar, join associations, and do anything else that will help them grow in their careers.
- And more! We offer flexible time off, life insurance, LTD, a robust employee assistance program, and more!
At CG Life, we recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. As required by law in this state, the estimated salary range for this position is $80,000 - $100,000 USD and represents our good faith estimate as to what our ideal candidates are likely to expect. We tailor our offers within the range based on organizational needs, internal equity, market data, geographic zone, and the selected candidate’s experience, education, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the selection process. At CG Life, it is not common for individuals to be hired at the higher end of the range, and compensation decisions depend on a variety of factors. This position is eligible to participate in a discretionary bonus program, subject to the rules governing the plan. CG Life offers a variety of benefits, including health benefits, 401K retirement with a generous company match and immediate vesting, and flexible time off.
A Note to Candidates:
It has come to our attention that some candidates are being contacted by individuals falsely claiming to represent CG Life. Please note that all official communications from CG Life will come from an email address ending in @cglife.com. If you are contacted by anyone using a different domain, please consider it fraudulent. CG Life will never ask candidates to pay fees or share financial information at any stage of the hiring process
This job posting is intended for direct applicants only; please, no outside recruiters.
