Senior CRM Operations Specialist - FTC 12 months

Welcome to Warner Bros. Discovery… the stuff dreams are made of. Who We Are… When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next… From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive. At HBO Max, storytelling takes center stage. We’re one of the world’s most iconic entertainment brands — home to bold originals and unforgettable characters. While audiences binge award-winning content, breaking news, and sports around the clock, our teams stay busy at work creating what’s next in streaming. From Succession, Euphoria, and The Sopranos to global franchises like Game of Thrones and Harry Potter, our content sparks conversation and shapes culture. HBO Max delivers boundary-pushing stories across genres and platforms, connecting millions of viewers across 90 countries globally— and we’re just getting started. We're home to the most talked about shows and movies, granting audiences access to the worlds of HBO, Harry Potter, DC, Warner Bros., ID, Adult Swim, A24, and more. Turn your streaming obsession into a career— we’re hiring! This is a fixed-term-contract for 8 months Your New Role As a Senior CRM Campaign Operations Specialist, you will be responsible for driving user retention and engagement across key messaging channels, including email, push notifications, and in‑app messaging. In this role, you will lead the end‑to‑end execution of marketing campaigns for HBO Max and discovery+ across the EMEA region, ensuring high standards of quality, accuracy, and timely delivery. You demonstrate exceptional attention to detail, a strong track record in CRM operations, and extensive expertise in campaign management. A clear passion for delivering high‑impact customer communications, combined with the ability to manage multiple initiatives is critical for success in this role. Your Role Accountabilities Manage the end-to-end campaign operations process, from request intake to scheduling: Recommend best practice for audience segmentation and set up method to launch a successful marketing program or campaign Building ad-hoc and automated campaigns within the Braze platform Routing campaign builds through necessary stakeholders Tracking campaign status and scheduling on the project board Deploying campaigns in Braze Collaborate closely with stakeholders from marketing strategy to fulfill strategic objectives Collaborate closely with creative, MarTech, and legal to fulfill campaign requests. Skills and Experience Required 4+ years of experience in CRM operations with enterprise-level ESP and/or marketing automation tools, with a strong preference for experience with Braze Advanced expertise in building automated campaigns through journey-building platforms Advanced experience with audience segmentation tools Experience managing projects through Asana, JIRA, , or a similar platform Proficiency in coding languages (HTML, Liquid), content blocks, and API integrations Fluency in English, both written and spoken, is required How We Get Things Done… This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview. Championing Inclusion at WBD Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law. If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.