Senior Digital Marketing Specialist - Paid Social - FTC

Job description

Join us in our mission to transform the way people shop and eat, where impact, innovation, and growth drives everything we do. Our Brand & Experience team builds the emotional connection between Deliveroo and our customers, riders, and partners. With a deep understanding of our audience and a passion for creativity, we bring our brand to life across every touchpoint. Whether it’s a push notification, social campaign, or packaging design—we craft compelling experiences that shape perceptions, spark engagement, and make Deliveroo a loved, global brand. We’re looking for a Digital Marketing Manager to join our London team. This is a six month fixed term contract and will be a hybrid role working 3 days a week from our London HQ. In this role, you’ll help us drive business growth and manage best-in-class strategy, planning, and execution for digital media across key channels. **What You’ll Be Doing** You’ll be joining the Digital Media team. We are a vibrant, data-driven function collaborating closely with creative, data science, and marketing technology teams to deliver innovative campaigns. Here’s what your day-to-day might look like: - Manage end-to-end platform setup, activation, optimisation, and reporting for programmatic video and paid social across brand proposition and tactical campaigns. - Respond to briefs in collaboration with internal planning teams, forecasting audience reach and recommending channel strategies to meet commercial goals. - Build and manage ad-serving tags, trackers, and CM360 trafficking processes to ensure accurate performance measurement and conversion tracking. - Design and run A/B tests and brand lift studies to strengthen channel insights and systematically improve campaign efficiency. - Deliver weekly performance updates and post-campaign analysis, translating complex metrics into actionable learnings for key internal and external stakeholders. **What You’ll Need to Thrive** Our ideal candidate will bring strong expertise in some of these areas and curiosity to grow in others: - Direct expertise activating and optimising media via DV360, Meta, and TikTok within a high-growth consumer-facing or D2C brand. - Strong knowledge of the display and video media ecosystem, including hands-on experience with CM360 trafficking and conversion tracking tools. - Proven quantitative and analytical skills with demonstrated ability to synthesise complex data into actionable insights and structured reports. - Excellent stakeholder management skills with a track record of building trust across internal teams, platform representatives, and external agencies. - A self-starter mindset with strong problem-solving capabilities and the ability to adapt quickly in a fast-paced environment. **Why Join Us?** At Deliveroo, you’ll do work that matters, solving real-world problems in a three-sided marketplace that’s constantly evolving. We’re food lovers, problem solvers, community builders and more, brought together by a shared drive to make things better. Working here you can expect to: 🔧 **Make a visible impact every day** Your work directly improves experiences for customers, partners and riders. 🌱 **Learn fast in an entrepreneurial environment** Work close to the market with autonomy, pace and real responsibility. 🧠 **Build a career, not just a role** Stretch yourself, develop new skills and grow as the business evolves. 🌎 **Deliver together in an inclusive culture** Collaborative, values-driven teams that support how you work best. We aim to create a fair process that lets your skills shine—our interview typically includes 3-4 stages. Find more about how we hire here. **Our Global Structure** Deliveroo is now part of DoorDash, bringing together teams with even greater reach, scale, and ambition. Depending on your role, you may collaborate with teammates, systems, and leaders across DoorDash and Wolt. Together, we’re unlocking new possibilities as one global team. **Diversity, Equity and Inclusion** At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong. We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief. If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience. If you’re excited about making a real impact in a fast-moving marketplace and growing your career alongside ambitious, supportive teams, we’d love to hear from you!