Senior Director, Engagement Strategy

Job description

**About Avalere Health** United by one profound purpose: to reach **EVERY PATIENT POSSIBLE**. At Avalere Health, we ensure every patient is identified, treated, supported, and cared for. Equally. Our Advisory, Medical, and Marketing teams come together – powerfully and intentionally – to forge unconventional connections, building a future where healthcare is not a barrier and no patient is left behind. Achieving our mission starts with providing enriching, purpose-driven careers for our team that empower them to make a tangible impact on patient lives. We are committed to creating a culture where our employees are empowered to bring their whole selves to work and tap into the power of diverse backgrounds and skillsets to play a part in making a difference for every patient, everywhere. Our flexible approach to working allows our global teams to decide where they want to work, whether in-office or at home based on team and client need. Major city hubs in London, Manchester, Washington, D.C., and New York, and smaller offices globally, serve as collaboration hubs allowing our teams to come together when it matters. Homeworkers are equally supported, with dedicated social opportunities and resources. Our inclusive culture is at the heart of everything we do. We proudly support our employees in bringing their whole selves to work with our six Employee Network Groups – Diverse Ability, Family, Gender, LGBTQ+, Mental Health, and Race/Ethnicity. These groups provide opportunities to promote diversity, equity, and inclusion and to connect, learn, and socialise through regular meetings and programs of activity. We are an accredited Fertility Friendly employer with our Fertility Policy, enhanced parental leave, and culture of flexibility ensuring every employee feels supported across their family planning journey and can work in a way that suits their family’s needs. We are deeply invested in supporting professional growth for our employees through day-to-day career experiences, access to thousands of on-demand training sessions, regular career conversations, and the opportunity for global, cross-capability career moves. We take pride in being part of the Disability Confident Scheme. This helps make sure you can be interviewed fairly if you have a disability, long term health condition, or are neurodiverse. If you'd like to apply and need adjustments made, you can let us know in your application. ## **About this role** Senior Directors of Engagement Strategy provide senior‑level leadership across complex engagement strategy programs, shaping how audiences experience brands across channels and moments that matter. This role owns large, multi‑workstream engagement strategies, sets strategic intent, and ensures teams translate direction into cohesive, high‑impact experiences. Senior Directors are trusted advisors to both clients and internal leaders, guiding critical decisions, resolving ambiguity, and holding the bar on rigor, integration, and performance. Their leadership directly influences engagement effectiveness, client confidence, and the development of strategy talent across the organization. ### What you'll do - Lead large, complex engagement strategy programs end‑to‑end; set strategic direction, structure workstreams, and ensure high‑quality execution across teams and channels - Translate brand strategy into holistic engagement approaches, defining how journeys, ecosystems, channel roles, and activation strategies work together to drive behavior and outcomes - Make senior‑level strategic decisions within engagements; prioritize audiences, channels, and experiences based on insight, feasibility, and impact - Serve as a senior client partner for engagement strategy; lead high‑stakes discussions, guide decision‑making, and provide clear strategic counsel - Partner closely with Brand Strategy, Creative, Media, Analytics, Medical/Scientific, and Account leadership to align strategy, execution, and measurement - Use platform, behavioral, and performance insights to refine strategy, support optimization, and strengthen engagement effectiveness over time - Anticipate risks, gaps, and misalignment across channels or teams; course‑correct proactively to protect strategic integrity and outcomes - Mentor and guide Directors and Associate Directors; review work, elevate strategic rigor, and build confidence in independent leadership ### About you - 8+ years of experience in engagement, digital, or omnichannel strategy, including leading complex, multi‑workstream engagement initiatives - Proven ability to operate as a senior engagement strategy lead—setting direction, guiding decision‑making, and ensuring strategies move successfully from concept through activation - Deep experience designing and overseeing journeys, ecosystems, activation strategies, channel roles, and content frameworks - Strong strategic synthesis and storytelling skills; able to bring clarity to complexity and align diverse teams around a shared engagement vision - Confident client leader and internal partner; able to influence at senior levels and navigate ambiguity with sound judgment - Experienced people leader; skilled at coaching Directors and developing future engagement leaders through feedback and example - Willingness and ability to travel occasionally (generally up to 10%)