Senior Director, Product Management, AI Brand Experiences

The Opportunity You will lead Adobe’s Experience Manager Sites and Forms product management bringing together content, data, and commerce for personalization at scale across a brand’s owned properties. You will also lead the product strategy for Brand Concierge, a conversational brand ambassador to engage consumers and business buyers. It supports product discovery, qualification, and conversion for both B2C and B2B audiences. Key Differentiators: Fast, Frictionless Discovery: Combines visuals, summaries, and comparisons in one view for quick decision-making. Trustworthy Answers: Uses approved brand content rather than generic web results. Respectful Personalization: Adapts to user behavior without intrusive logins or downloads Seamless Support: Connects users to representatives without breaking context Both initiatives reflect Adobe’s commitment to helping brands deliver world-class digital experiences. AEM Sites provides the content foundation, while Brand Concierge introduces interactive, multimodal engagement—together enabling connected customer journeys across web and conversational interfaces. Success will be measured by near-term enterprise customer success, existing install base retention, and the ability to drive a differentiated vision into product reality for the long-term in a manner that drives near-term market momentum. What You’ll Do Continue to evolve the product strategy for AEM Sites, Forms and Brand Concierge across both mature and emerging use cases Ensure execution against strategy in a technically efficient manner which drives above market levels of efficiency and impact for the given level of resources (people, budget) Work collaboratively with the rest of the CXO and C&P product teams to ensure we bring together content, data, and commerce for personalization at scale Establish trust and relationships with senior leaders across customers and partners that expand commercial relationships for the long-run Establish credibility and influence with key functions across Adobe to support customer acquisition and success to drive business results in partnership with Product Marketing and Field organizations. What You'll Need to Succeed Deep product management and domain expertise in content personalization and large complex, cloud-based systems for enterprise organizations. Innovative thinking to drive thought leadership and execution that builds the future for an entire industry Connect business and user design requirements to concrete product requirement priorities and foster this culture across the product org. Consistent record implementing AI/ML capabilities preferably within creative or marketing tooling Deep understanding of generative AI, content delivery workflows Exceptional product instincts and critical thinking, i.e., you can articulate the “why” behind every feature, and connect it to business value Strong verbal and written communication that is both collaborative and drive to clear decision making- knowing the timing for one and/or the other Passion for this space both as a veteran and practicing thought leader. About Adobe Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity. Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. Let’s Adobe together At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture , focus on people, purpose and community , Adobe for All , comprehensive benefits programs , the stories we tell , the customers we serve, and how you can help us advance our mission of empowering everyone to create. Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more. Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email or call +1 408-536-3015. AI Use Guidelines for Interviews: Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process. At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience . Expected Pay Range: Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $190,400 -- $397,250 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process. In California, the pay range for this position is $255,500 - $397,250 At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP). In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award. State-Specific Notices: California : Fair Chance Ordinances Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances. Colorado: Application Window Notice If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs. Massachusetts: Massachusetts Legal Notice It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.