Senior Editor B2B, T Brand International, London

thenewyorktimes

London, United Kingdom · London · United Kingdom

Posted Jul 21, 2026

Other
Hybrid
Editor

Job description

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.

The New York Times branded content team, T Brand Studio is looking for a Senior Editor with a focus on B2B (Consulting, Finance, and Technology) to join our London office. Inspired by the journalism and innovation of The New York Times newsroom, T Brand crafts stories that help brands make the world better. We are a team of editors, designers, program managers, developers, strategists and audience experts who create content for leading brands around the world.

About the Role

This role will contribute to the creation of branded content advertising — from brainstorming and conceptualizing creative ideas to answering client briefs to writing, editing and commissioning projects. You will take specific leadership in B2B campaigns, in both growing new advertiser opportunities and following through in production. Specifically, the core tasks of the Senior Editor, T Brand Studio International includes participating in brainstorms and creating pitches. Additionally, you will conduct research and interviews, write, commission and edit articles. Furthermore, you will see video and podcast projects through the production process. The Senior Editor will be part of the larger T Brand team based in London, Singapore, Paris and New York. This is a hybrid position, you will report to the Editorial Director, EMEA and APAC, T Brand International, based in London. You can typically expect to be in the office 3 days per week.

Responsibilities:

Conceive and write engaging branded content pitches, stories, and projects for clients in multiple verticals. These verticals include consulting, financial services, business, technology, luxury goods, consumer, automotive, entertainment, health care, and travel.
Write and edit primary- and secondary- source reporting and content for T Brand Studio International projects.
Employ newsroom standards, including conducting on-the-ground interviews, identifying sources, sub/copy editing, proofreading and fact-checking.
Ensure that all branded content produced by T Brand Studio is in keeping with the values of The New York Times while meeting our client's strategic aims.
Proofread creative work or editorial copy written by colleagues across T Brand Studio, including London, Paris, Singapore and New York.
Participate in regular brainstorming sessions and meetings with teams in Singapore, London and Paris.
Work with colleagues to help finesse and fine-tune ideas to develop excellent storytelling and multiple content capabilities.
Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Basic Qualifications:

BA/BS in communications, journalism, or humanities
Extensive experience in a branded content or editorial role.
Experience in audio and video production.
Experience reporting on finance, business and tech beats.
Solid digital journalism, writing and editing experience.
Experience responding to feedback from advertisers and clients.
Experience with social media, distribution and the branded content landscape.

Preferred Qualifications:

MA/MS level in communications, journalism, or humanities
Editor with experience in B2B subjects, but able to work across a diverse range of topics including tech, culture, lifestyle, travel and luxury.

REQ-020381

Additional Compensation and Benefits

For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, employee stock purchase plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.

For roles outside of the U.S., information on benefits will be provided during the interview process.

Candidate Use of GenAI Tools:

We’re excited to learn more about you and your experience. To keep our hiring process as fair and authentic as possible, we ask that you submit your own work and not use GenAI tools to generate substantive content during the application and interview process.

If you’re an engineering candidate, we’ll let you know what specific GenAI tools you are permitted to use for your technical assessment.

The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.

We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.

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