Senior Manager, Client Marketing

Job description

Job Summary: SENIOR MANAGER, CLIENT MARKETING Location: Remote - Oregon, Arizona Division: Ticketmaster Line Manager: Director, Client Marketing Contract Terms: Permanent/Full-time THE TEAM We’re fans who help fans everywhere get into the live events they love. A proud division of Live Nation Entertainment, Ticketmaster has changed the way the world connects with their favorite artists, teams, and shows, and we continue to shape innovation every day. We’re not just selling tickets (though we do that better than anyone else), we’re enriching lives one amazing experience at a time. And we think that’s pretty amazing. Ticketmaster's Client Marketing team leverages the largest database of live event fans in the world to deliver outstanding performance and return for clients through proprietary marketing products and services. THE JOB The Senior Client Marketing Manager is responsible for providing exceptional client and account management support for one of Ticketmaster’s largest clients in the Sports and Venues vertical. Additional responsibilities include offering strategic guidance and recommendations across all offered solutions with an emphasis on paid media, coordinating the execution of marketing campaigns and supporting revenue growth targets. The ideal candidate excels at building deep relationships while effectively managing both client expectations and internal teams supporting client deliverables. The successful Client Marketing Manager marries knowledge of the client’s business objectives with a deep understanding of Ticketmaster’s products and services while also ensuring flawless execution of the client’s campaigns including recommendations for optimizations, reporting and data insights. Key requirements include: a proven track record of success in an account management role serving top tier clients, the ability to manage many complex projects across multiple clients simultaneously, and a deep understanding of digital marketing channels and strategies including on-site advertising, programmatic display, paid social and SEM. WHAT YOU WILL BE DOING Ensure retention of performance media spend within your client portfolio Quarterback flawless execution of complex digital marketing campaigns, analytics projects and other initiatives Serve as the internal “expert” on your clients: understand their business challenges/opportunities, how to navigate their organizations and what solutions Ticketmaster can offer Support growth targets by recommending cross-channel marketing solutions that deliver against client objectives Understand and leverage knowledge of ticketing data & ticketing software infrastructure Translate data into insights and action by diving into campaign performance data; identify performance trends, optimize campaigns to achieve results, and provide recommendations for upsell opportunities Provide excellent communication to clients and internal stakeholders, ensuring nothing falls through the cracks Establish and maintain strong relationships with internal teams and peers Lead calls and meetings with clients; developing storylines and content to be shared Guide clients in effective usage of Ticketmaster products and services, including reporting and segmentation applications Assist with copywriting, image re-sizes and similar tasks related to marketing campaigns across various channels Support, mentor, and manage a marketing associate manager Stay current on live entertainment and marketing industry knowledge WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS) BA/BS in Marketing or a related field 5-7 years’ experience in similar role within the digital marketing industry Digital media agency experience a plus Strong quantitative skills including analytical abilities Proven understanding of digital media platforms and businesses, with expertise in at least one of these channels: on-site advertising, SEM, programmatic display, paid social Strong written and verbal communication and comprehension skills, and the ability to adjust style to different audiences Understanding and interest in the business side of sports Very strong competence in Microsoft Office products and knowledge of AI tools YOU (BEHAVIORAL SKILLS) Ability to effectively interact with clients and colleagues across the executive, mid-manager and day-to-day operations levels in a professional, service-oriented manner Creative problem-solver Exceptional organizational skills Ability to work effectively under pressure and tight deadlines BENEFITS & PERKS Through our ‘Taking Care of Our Own’ program, we provide benefits across six key pillars: HEALTH : Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA) YOURSELF : Free concert tickets, generous paid time off including paid holidays, sick time, and personal days WEALTH : 401(k) program with company match, stock reimbursement program FAMILY : New parent programs including caregiver leave, plus fertility, adoption, foster, or surrogacy support CAREER : Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment OTHERS : Volunteer time off, crowdfunding match LIFE AT TICKETMASTER We are proud to be a part of Live Nation Entertainment, the world’s largest live entertainment company. Our mission at Ticketmaster is to connect people around the world to the live events they love. Ticketmaster is the world’s largest ticket marketplace and the global market leader in live event ticketing products and services. Through official partnerships with thousands of venues, artists, sports teams, festivals, performing arts centers and theaters, Ticketmaster processes 550 million tickets per year across 35+ different countries. We do it all with an intense passion for Live and an inspiring and diverse culture driven by accessible leaders, attentive managers, and enthusiastic teams. If you’re passionate about live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you. Our work is guided by our values: Reliability - Fans and clients count on us to power their live event experiences and we rely on each other to make it happen. Teamwork – While we celebrate individual achievements, we know have more success as a team. Integrity - We are committed to the highest moral and ethical standards on behalf of the countless partners and stakeholders we represent. Belonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive. EQUAL EMPLOYMENT OPPORTUNITY We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. Ticketmaster strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas. We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Ticketmaster will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Ticketmaster also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Ticketmaster will also provide reasonable religious accommodations on a case-by-case basis. HIRING PRACTICES The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Ticketmaster recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Ticketmaster may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms. Ticketmaster may use artificial intelligence (AI) tools to support application screening and assessment. All hiring decisions are made with human review. Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.