Senior Manager, Communications & Public Relations

Job description

Company Description "To be the most loved everyday food and groceries destination!" - that’s our mission at foodpanda (small ‘f’). foodpanda is the largest food and grocery delivery platform in Asia, outside of China. Operating in more than 400 cities across 11 markets, we continue to expand and grow in our core food delivery business, as well as in new verticals like grocery deliveries, with a strong tech infrastructure at our core. From our restaurants-partners, cloud kitchens and cloud grocery stores — foodpanda is just one tap away, getting everything you need into your hands quickly and conveniently! We are looking for enthusiastic problem solvers to join us in scaling our platform, to digitalise businesses in Asia, uplift rider livelihoods and build a hyper-convenient platform for our customers. If you love working with technology to create solutions and are not afraid to roll up your sleeves to get things done, you will find your tribe here at foodpanda. Our diverse and high-performing team comprises people from more than 60 nationalities, and we welcome all experiences, backgrounds, and perspectives. Job Description End-to-End PR Strategy & Execution Translate the department’s long-term vision into concrete, actionable plans. You will actively develop brand key messages and ensure they are consistently integrated across all communication channels. Proactive Risk Assessment & Crisis Mitigation Actively monitor and analyse public sentiment to provide immediate advice to mitigate risks. As a core guardian of brand reputation, you will support the Team Head in managing media and stakeholders during issues and crises, while simultaneously architecting post-crisis recovery plans. Executive Profiling & Content Development Lead corporate communication initiatives from the ground up. This involves identifying strategic thought-leadership opportunities for executives and personally refining scripts, speeches, and presentations that aligned with business strategies and brand messaging. Consumer Communications & Branding Event Management Drive brand reputation and consumer loyalty by spearheading creative PR campaigns and event activations. You will be responsible for the end-to-end management of branding events, ensuring every touchpoint aligns with our core values and effectively communicates our unique brand story to our wider consumer base. Senior Media Engagement Leverage deep-seated relationships with news editors and key opinion leaders to secure high-quality coverage across traditional and digital media. You will act as the lead for sensitive media inquiries, ensuring nuanced and professional responses. Operational Bridge & Cross-Functional Support Serve as the key project manager between the PR team and internal departments, including regional and central teams. You will ensure strategic alignment on PR initiatives and provide communications expertise to support and solve cross-departmental issues. High-Stakes Copywriting & Quality Control Maintain the standard for bilingual (English and Chinese) communications. As the final gatekeeper for external and corporate materials, you ensure every piece of content is punchy, accurate, and on-brand. Agency Stewardship Act as the primary strategic contact for PR agencies. You are responsible for ensuring agency output aligns with business goals by setting clear KPIs, managing budgets, and driving maximum ROI through high-quality execution. Qualifications A bachelor’s degree in marketing, PR / communications, journalism or related areas At least 10 years of working experience in the PR-related field. Agency or in-house background are welcome An independent and highly motivated fast learner A team player, with sociable character and positive attitude towards new challenges Establish and maintain relationships with internal departments Work closely with the team to support the management and recovery of crisis situations Excellent communication and interpersonal skills, fluency in both written and spoken English and Chinese Adaptable in a fast-paced environment. Things move very quickly around here, but you thrive in that. Fun! We work hard, so we can play harder. Additional Information What We Offer A dynamic and challenging work environment. A company committed to developing you personally and professionally. A great working atmosphere with regular company and team events. A vibrant and international team committed to diversity and inclusion. Responsibility from day one in a fast growing and global company. Other benefits include free food, health and dental insurance, and learning and development opportunities! Our parent company, Delivery Hero, is a global leader in the food delivery industry processing over 3 million orders every day and operating in 40+ markets in the world, with 18,000 employees and approximately 500,000+ restaurant partners.