Senior Manager, Demand Generation

Job description

AgencyAnalytics is the leading B2B SaaS reporting and insights platform purpose-built for marketing agencies. More than 7,000 agencies use our platform to consolidate data from over 85 channels, including SEO, social, email, PPC, and more, into a single, automated client reporting experience that helps them prove their value, retain clients, and scale. We're a privately held, debt-free, founder-led company with a healthy balance sheet, a remote-first team across Canada, and a downtown Toronto office for those who want it. We move fast, ship often, and treat every team member as a meaningful contributor to where the company goes next. **About the Role** AgencyAnalytics is rebuilding marketing around motion ownership instead of channel ownership. The Sr. Manager, Demand Generation is the operator who makes that real. You'll run Create and Capture as one integrated motion: one demand plan, one budget, one scoreboard. You'll lead three direct reports as a player-coach, which means you own the integrated demand plan, allocate paid budget across both motions, and run the trial-conversion email program yourself. The DGMs run their motions. You run the connection between them. Your two most important peer partnerships are with the Sr. Manager, Brand & Content, who creates the work you distribute, and the Sr. Search & Discovery Specialist, who owns search across both motions. You coordinate with them, not around them. If you're ready to own the whole demand motion and not just a channel, this is built for you.