Senior Manager, TikTok Shops / Social Commerce Overview:tarte cosmetics is looking for a trend-savvy, data-driven leader to grow our TikTok Shops & social commerce business. This is a chance to own GMV growth, shape assortments, and drive cultural relevance at one of the most dynamic beauty brands.What You’ll Do:Lead Growth: Own tarte’s DTC business on TikTok Shops, delivering GMV and profitability targetsHelp Curate Assortments: Develop trend-savvy, strategic assortments tailored to TikTok Shops and future social commerce platformsAnalyze & Forecast: Drive sales forecasting, inventory planning, and SKU optimization with data-backed insights. Own daily & weekly business recaps to C suite & cross-functional partners. Cross-Functional Partnership: Collaborate with ecomm, Marketing, Creative, Influencer, PR, Planning, and Ops to bring merchandising strategies to lifeOptimize Merchandising Calendar: Build weekly, monthly and seasonal plans that align with partnerships, influencer content, and viral opportunitiesMeasure & Report: Leverage platform tools to track sales, marketing KPIs, and campaign effectiveness—sharing insights that shape brand strategyPlatform Partnership: Liaise with TikTok and other platform account teams to unlock new initiatives, media programs, and affiliate strategiesTrend Leadership: Stay ahead of TikTok/social commerce beauty trends and bring fresh, innovative ideas to the tableProduct content ownership: Own product page best practices (including surfacing insights from competitors) & project manage PDP content process What We’re Looking For:Proven TikTok Shop growth experienceDeep understanding of the TikTok Shop ecosystem, including key marketing levers and strategies that influence performance and drive salesWillingness to keep pace with TikTok Shops' "always on" nature, including nights & weekends. Passion for TikTok, beauty trends and cultural momentsEffective communicator and collaborator across creative, analytical, operational & technical teams.Must have experience leveraging AI-powered tools (chatgpt, perplexity, replit, sora, etc) and innovation. Vibe coding experience is a plus. Requirements:5+ years of experience in digital merchandising, e-commerce, or social commerceStrong analytical skills; proficiency with sales and analytics tools. TikTok Seller Center & Affiliate Center experience required. Bachelor’s degree in Marketing, Business, or related fieldExcellent project management, organization, and multitasking skills.Our Perks:Salary range: $110,000-130,000 (compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)Medical, dental, vision, 401k plan & access to health and wellness programsPaid vacation, holidays, summer Fridays, birthdays off, volunteer time & more!Hybrid work policyGratis, employee discount on tarte.com, team give-back initiativesFriendly, fun, creative & collaborative work environmentTarte is an equal opportunity employer.
Senior Manager, TikTok Shops / Social Commerce
Overview:
tarte cosmetics is looking for a trend-savvy, data-driven leader to grow our TikTok Shops & social commerce business. This is a chance to own GMV growth, shape assortments, and drive cultural relevance at one of the most dynamic beauty brands.
What You’ll Do:
- Lead Growth: Own tarte’s DTC business on TikTok Shops, delivering GMV and profitability targets
- Help Curate Assortments: Develop trend-savvy, strategic assortments tailored to TikTok Shops and future social commerce platforms
- Analyze & Forecast: Drive sales forecasting, inventory planning, and SKU optimization with data-backed insights. Own daily & weekly business recaps to C suite & cross-functional partners.
- Cross-Functional Partnership: Collaborate with ecomm, Marketing, Creative, Influencer, PR, Planning, and Ops to bring merchandising strategies to life
- Optimize Merchandising Calendar: Build weekly, monthly and seasonal plans that align with partnerships, influencer content, and viral opportunities
- Measure & Report: Leverage platform tools to track sales, marketing KPIs, and campaign effectiveness—sharing insights that shape brand strategy
- Platform Partnership: Liaise with TikTok and other platform account teams to unlock new initiatives, media programs, and affiliate strategies
- Trend Leadership: Stay ahead of TikTok/social commerce beauty trends and bring fresh, innovative ideas to the table
- Product content ownership: Own product page best practices (including surfacing insights from competitors) & project manage PDP content process
What We’re Looking For:
- Proven TikTok Shop growth experience
- Deep understanding of the TikTok Shop ecosystem, including key marketing levers and strategies that influence performance and drive sales
- Willingness to keep pace with TikTok Shops' "always on" nature, including nights & weekends.
- Passion for TikTok, beauty trends and cultural moments
- Effective communicator and collaborator across creative, analytical, operational & technical teams.
- Must have experience leveraging AI-powered tools (chatgpt, perplexity, replit, sora, etc) and innovation. Vibe coding experience is a plus.
Requirements:
- 5+ years of experience in digital merchandising, e-commerce, or social commerce
- Strong analytical skills; proficiency with sales and analytics tools. TikTok Seller Center & Affiliate Center experience required.
- Bachelor’s degree in Marketing, Business, or related field
- Excellent project management, organization, and multitasking skills.
Our Perks:
- Salary range: $110,000-130,000 (compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
- Medical, dental, vision, 401k plan & access to health and wellness programs
- Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more!
- Hybrid work policy
- Gratis, employee discount on tarte.com, team give-back initiatives
- Friendly, fun, creative & collaborative work environment
- Tarte is an equal opportunity employer.
tarte™ is the pioneer of high-performance naturals™ & one of the fastest growing cosmetic companies in the U.S. Nearly 25 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & proud to be the #1 concealer brand in the US.* tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 50 countries worldwide!But tarte™ doesn't stop there. Giving back has always been a part of the brand's DNA. tarte is committed to lifting up others, having cleared thousands of teacher wishlists & mentoring future leaders & entrepreneurs through the tartelette U & internship programs & the shape your future™ small business awards. In 2017, tarte™ founded heart to tarte™, a 501(c)(3) non-profit organization to help support causes like female empowerment, underserved communities, environmental conservancy, animal rescue, disaster relief & health & wellness initiatives. tarte also sustainably sources ingredients directly from cooperatives, & in 2019 helped fund the creation of an all-female maracuja cooperative in the Rainforest.Are you a force of nature who thrives in a fast-paced environment? Do you want to contribute to tarte’s mission of offering cruelty-free, eco-chic cosmetics chock high-performance natural™ ingredients? Do you love keeping up with the latest social media trends & creating content of your own? If so, we’d love to hear from you!
tarte™ is the pioneer of high-performance naturals™ & one of the fastest growing cosmetic companies in the U.S. Nearly 25 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & proud to be the #1 concealer brand in the US.* tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 50 countries worldwide!
But tarte™ doesn't stop there. Giving back has always been a part of the brand's DNA. tarte is committed to lifting up others, having cleared thousands of teacher wishlists & mentoring future leaders & entrepreneurs through the tartelette U & internship programs & the shape your future™ small business awards. In 2017, tarte™ founded heart to tarte™, a 501(c)(3) non-profit organization to help support causes like female empowerment, underserved communities, environmental conservancy, animal rescue, disaster relief & health & wellness initiatives. tarte also sustainably sources ingredients directly from cooperatives, & in 2019 helped fund the creation of an all-female maracuja cooperative in the Rainforest.
Are you a force of nature who thrives in a fast-paced environment? Do you want to contribute to tarte’s mission of offering cruelty-free, eco-chic cosmetics chock high-performance natural™ ingredients? Do you love keeping up with the latest social media trends & creating content of your own? If so, we’d love to hear from you!
