Senior Marketing Manager

Job description

What We Do Managing Cyber Risk, Together – As the world becomes increasingly connected, the need for Forescout’s solutions grows stronger. Forescout is at the forefront of one of the most critical challenges in cybersecurity, delivering automated protection across the modern organisation. Our solutions ensure continuous alignment between our customers’ security frameworks and their evolving digital environments, spanning IT, IoT, OT, and IoMT assets. At Forescout, we are looking for relentlessly, driven individuals who thrive in a collaborative environment, embrace innovation, and are committed to delivering exceptional customer experiences. As one team, we push boundaries, stay ahead of emerging threats, and create cutting-edge solutions that make a real impact. Bring your unique perspective to Forescout and help shape the future of cybersecurity with us! What You Will Do The Senior Marketing Manager is responsible for the development and execution of customer and prospect focused marketing programs to grow and convert sales pipeline and accelerate revenue-bearing opportunities across the dedicated regions within META . This role will partner with regional Sales leadership, channel partners, as well as the corporate marketing team to advance and support end-user marketing activities, plans, and coordinate demand generation partner marketing activities within their respective regions. Work with Sales Leadership and Marketing Director to determine regional investment strategy and strategic tactics. Be a key strategic advisor to Sales Leadership providing educated and data driven recommendations on strategic activities for pipeline generation, pipeline acceleration and brand awareness. Define, communicate, and execute on overall marketing plan and respective campaigns (comprising PR, seminars, events, virtual events, webinars, email, tele sales online campaigns) for lead generation and revenue bearing opportunities to achieve the goals for pipeline generation, brand awareness, and joint channel partner marketing. Track ROI metrics to assess programs, initiatives, activities that create awareness, generate, and accelerate sales opportunities. Manage the regional marketing budget by aligning investments to sales targets and goals and review analyse and track ROI on all activities via SFDC. Manage, measure, and communicate effectiveness of opportunity pipeline sourced from Marketing, partners and sales initiatives. Work with respective global teams to manage end-to-end marketing procurement process and marketing operational-related work (list uploads, campaign code creations, creative requests, PO creation etc.). Lead, manage and participate in hosting and attending regional events. Be a facilitator for in region communications and activities that support achieving desired results; ensuring each in region team member is enabled and receives supports to competently convey Forescout position, value, and differentiation to different stakeholder levels. What You Will Bring 6+ years marketing experience in network or security technology. 6+ years field and channel marketing experience. Bachelor’s degree or equivalent sales experience; MBA a plus. Seasoned field and channel Marketing expert with proven track record in building opportunity pipeline driven from marketing activities (physical and digital) for high growth technology companies. Experience in building out regional marketing plan from the ground up. In-depth knowledge on enterprise-networking and security trends and topics. Achieves goals successfully; focuses on winning in the marketplace; impacts the bottom-line; constantly challenges self and others to deliver results; acts with a sense of urgency and seizes opportunities when they arise. Experience executing lead and demand generation programs (comprising seminars, events, webinars, email tele sales online campaigns). Possesses strong analytical skills. Comfortable manipulating and using data for decision-making. SFDC/Marketo experience is a big plus. Leadership and collaboration skills to drive deliverables directly, with internal teams as well as third party vendors. Self-starter with an ability to drive to results. Makes effective, reliable, and at times, tough decisions quickly based upon analysis, wisdom, experience, and judgment. Strong written and verbal communication skills and can be equally effective in both formal and informal settings with senior executives, peers and business partners. Worked successfully with teams across different countries and business units, taking into account cultural differences. Depending on the business needs, this role may require up to 40% of travel. What Forescout Offers You Managing cyber risk, together – We are led by a visionary leadership team who encourages professional growth and development. We promote a diverse and inclusive culture providing for a collaborative and innovative environment where our team can make an impact on worldwide security while working on technology which is at the forefront of the industry. We are also proud of our competitive compensation and benefits offered. If you have a strong work ethic, are visible and lean in, you will be recognised. We are in growth mode and there is a ton of opportunity at Forescout. Apply now to find out more! More About Forescout Forescout Technologies, Inc. delivers automated cybersecurity across the digital terrain, maintaining continuous alignment of customers’ security frameworks with their digital realities, including all asset types – IT, OT, IoT, IoMT. The Forescout Continuum Platform provides complete asset visibility, continuous compliance, network segmentation and a strong foundation for Zero Trust. For more than 20 years, Fortune 100 organisations and government agencies have trusted Forescout to provide automated cybersecurity at scale. Forescout arms customers with data-powered intelligence to accurately detect risks and quickly remediate cyberthreats without disruption of critical business assets. Learn more at Our Mission To continuously identify, protect, and ensure the compliance of all cyber assets across the modern organisation. Our Vision A world where every cyber asset is seen, secure and compliant. Our Cultural Values One Team – We all work together, and we all win together. Cyber Obsessed – We are curious about technology, and we are innovative and passionate about solving big programs. Customer Driven – We listen, we learn, and we make it right. Relentless – We're smart, determined, and find a way. We figure stuff out. Collaborative, without Ego – No one succeeds alone. We strive to be the humble person that people want to work with. Our DEI Statement At Forescout, we are committed to fostering a diverse, equitable, and inclusive workplace. We believe that diversity of background, experiences, and perspectives leads to innovation, creativity, and better decision making. We strive to create an environment where all team members feel valued, respected, and empowered. We actively promote equal opportunities and fair treatment for all individuals, regardless of their race, religion, colour, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, disability, status as a protected veteran, or any other characteristic protected by law. By embracing Diversity, Equity and Inclusion, we aspire to build a successful culture where we work together and win together as One Team. Thank you for taking the time to learn more about us. If this opportunity intrigues you, we would love for you to apply! NOTE TO EMPLOYMENT AGENCIES : We value the partnerships we have built with our preferred vendors. Forescout does not accept unsolicited resumes from employment agencies. All resumes submitted by employment agencies directly to any Forescout employee or hiring manager in any form without a signed Employment Placement Agreement on file and search engagement for that position will be deemed unsolicited in nature. No fee will be paid in the event.