Senior Media planner

Job description

We are seeking a talented and experienced Senior Media Planner to join our dynamic team in Riyadh, Saudi Arabia. As a Senior Media Planner, you will play a crucial role in developing and executing innovative media strategies that drive results for our clients across multiple channels. Develop comprehensive media plans that align with client objectives and target audience behaviors Analyze media performance data to optimize campaigns and maximize ROI Collaborate with cross-functional teams to create integrated marketing strategies Manage relationships with media vendors and negotiate favorable rates and placements Present media recommendations and campaign results to clients and internal stakeholders Stay up-to-date with industry trends, emerging technologies, and the Saudi Arabian media landscape Mentor junior team members and contribute to the overall growth of the media planning department Oversee budget allocation and forecasting for multiple client accounts Utilize media planning software to conduct research and generate insights Develop and maintain strong client relationships through regular communication and strategic guidance Bachelor's degree in Marketing, Advertising, Communications, or a related field 5+ years of experience in media planning, with a proven track record of successful campaign strategies Extensive knowledge of media planning and buying across multiple channels (TV, digital, print, radio, OOH) Strong analytical skills with the ability to interpret data and translate insights into actionable recommendations Proficiency in media planning software such as Nielsen, comScore, and Kantar Excellent communication and presentation skills, with the ability to articulate complex ideas to diverse audiences Demonstrated project management skills and ability to manage multiple projects simultaneously Experience in budgeting, forecasting, and financial analysis for media campaigns In-depth understanding of the Saudi Arabian media landscape and cultural nuances Knowledge of emerging media trends and technologies Strong leadership and mentoring abilities Fluency in English; Arabic language skills are a plus