Senior Meta Ads Media Buyer

Job description

We’re looking for a results-driven Senior Meta Ads Media Buyer to join our growing team and lead a variety of client projects across different industries. In this role, you'll manage, optimize, and scale advertising campaigns across Facebook, Instagram, and Meta’s extended network — driving customer acquisition, revenue growth, and brand awareness through data-driven strategies, full-funnel execution, and high-impact creatives. Key Responsibilities Plan, launch, and manage paid ad campaigns on Meta platforms (Facebook, Instagram) Set up automations and workflows using tools like Zapier, Make (Integromat), etc. Conduct audience research and build detailed targeting strategies Collaborate with creative/design teams to build and test ad creatives Track and analyze campaign performance (ROAS, CPA, CTR, CPM, etc.) Continuously optimize campaigns to meet or exceed ROI goals Conduct A/B tests on ads, audiences, placements, and landing pages Provide performance analysis and actionable reports Stay up to date on Meta’s algorithm updates, ad policies, and best practices Work closely with content, design, analytics, and product teams Qualifications 3–5 years of hands-on experience with Meta Ads 1–2+ years of experience with international markets, especially the U.S. Proven success managing ad budgets of $10,000+/month Proficiency in designing and editing creatives using graphic design tools Strong knowledge of tracking, pixel setup, retargeting, and funnel strategy Experience with automation tools like Zapier, Make (Integromat), etc. Fluent in English and Russian (C1–C2 level) — written and spoken Comfortable working remotely and available during EST/PST hours What We Offer Fully remote, full-time role (35+ hours/week) Competitive hourly rate Opportunity to work on a wide range of projects across different industries Long-term collaboration with growth potential Performance-based bonuses