Senior Multimedia Designer

Job description

At Wave, we help small businesses to thrive so the heart of our communities beats stronger. We work in an environment buzzing with creative energy and inspiration. No matter where you are or how you get the job done, you have what you need to be successful and connected. The mark of true success at Wave is the ability to be bold, learn quickly and share your knowledge generously. At Wave, we’re passionate about helping small business owners feel more confident running their businesses. Great design helps bring that promise to life. We’re looking for a **Senior Multimedia Designer** who combines strong creative instincts, exceptional design craft, and a performance mindset to shape how Wave shows up in the market. As our senior in-house design expert, you’ll develop and execute creative across integrated campaigns, website experiences, social media, video, motion graphics, and customer communications. You’ll partner with Growth Marketing, Product Marketing, and Content Marketing, to turn business objectives and customer insights into visual experiences that build trust, communicate value, and inspire action. We’re looking for someone who brings ideas to the table, takes pride in their craft, and understands that great design isn’t just about how something looks. It’s about how it connects with customers and what it inspires them to do. ### Here's How You Will Make an Impact: **Creative Development & Brand Storytelling** - Lead concept development and hands-on execution for integrated marketing campaigns, product launches, and brand initiatives, translating business objectives and customer insights into compelling visual storytelling - Champion and evolve Wave’s visual identity ensuring distinctive, consistent, and high-quality creative across customer touchpoints. - Serve as the in-house design expert, providing creative direction to marketing stakeholders, agencies, and freelancers (when needed). **Digital Design & Performance Creative** - Design conversion-focused creative for paid media, landing pages, websites, email, social media, and other digital channels. - Partner with Growth Marketing and web teams on creative concepts, variations, and A/B testing. - Use customer insights, performance data, and conversion best practices to improve creative effectiveness. - Create responsive, accessible, and user-friendly experiences across devices. - Build reusable components and templates that support efficient production and iteration. **Multimedia, Motion & Video** - Produce motion graphics, animations, short-form videos, and other multimedia content for advertising, product education, customer storytelling, and social media. - Turn static assets into engaging motion experiences that strengthen storytelling and audience engagement. - Collaborate with external production partners when specialized capabilities are required. - Explore emerging formats and technologies to keep Wave’s content fresh and relevant. **AI, Innovation & Creative Efficiency** - Use AI-powered tools to support ideation, production, editing, and content repurposing while maintaining quality and brand standards. - Develop scalable templates, design systems, and asset libraries that improve consistency and speed. - Identify opportunities to simplify workflows, automate repetitive tasks, and strengthen creative operations. - Share useful tools, learnings, and best practices with the broader Marketing team. **Collaboration & Execution** - Partner with Product Marketing, Growth Marketing, Content, and Marketing Operations to align creative with business priorities. - Contribute creative thinking early in campaign planning and recommend effective visual approaches. - Manage multiple projects and competing priorities while balancing speed, quality, and impact. - Own deliverables from concept through final production, including quality assurance and accessibility. ### You Thrive Here By Possessing the Following: - **Creative Expertise:** 8+ years in digital, multimedia, or marketing design, ideally in SaaS or a fast-paced digital environment. - **Strong Portfolio:** Demonstrated expertise in visual storytelling, integrated campaigns, digital experiences, motion graphics, and video. - **Technical Expertise:** Advanced proficiency in Figma and Adobe Creative Cloud, including Photoshop, Illustrator, After Effects, and Premiere Pro or equivalent tools. - **Digital-First Mindset:** Strong understanding of responsive design, accessibility, and creative best practices across web, paid media, email, and social. - **Performance Orientation:** Ability to translate business objectives and customer insights into compelling creative, using data and experimentation to improve results. - **AI & Innovation:** Hands-on experience with AI-assisted creative tools and a curiosity for emerging technologies that improve creative quality and efficiency. - **Creative Ownership:** Confidence developing concepts, presenting recommendations, managing priorities, and delivering high-quality work independently. - **Collaboration & Adaptability:** A proactive, resourceful team player who welcomes feedback, navigates ambiguity, and thrives in a fast-moving environment. - **Creative and curious:** You bring fresh thinking, challenge conventions, and look for better ways to connect with customers. - **Independent and accountable:** You take ownership, make thoughtful decisions, and move work forward with minimal direction. - **Collaborative:** You communicate clearly, value different perspectives, and use feedback to strengthen the work. - **Resourceful and adaptable:** You balance competing priorities, find practical solutions, and thrive in a fast-moving environment. - **Detail-oriented:** You care about quality, consistency, and the details that make design stand out. - **Customer-focused:** You design experiences that are clear, useful, and meaningful for the people we serve.