Senior OOH Planning & Buying Executive

Job description

The Senior OOH Planning & Buying Executive is responsible for supporting the planning, buying, execution, and monitoring of Out-of-Home (OOH) media campaigns. The role ensures campaigns are delivered accurately, on time, and within budget while maintaining strong relationships with media owners and internal stakeholders. Job Description: Key responsibilities: OOH Media Planning Assist in developing OOH media recommendations based on campaign objectives and target audience. Prepare media plans, location recommendations, and budget allocations. Conduct market and location research. Analyze traffic, audience, and competitive activities. Support post-campaign evaluation and reporting. Media Buying & Negotiation Request quotations from media owners. Compare proposals and recommend the most effective options. Negotiate competitive pricing and added-value opportunities. Reserve media inventory and manage booking schedules. Ensure buying complies with client and procurement requirements. Campaign Execution & Monitoring Coordinate with vendors to ensure on-time campaign implementation. Monitor installation schedules and campaign progress. Verify Proof of Posting (POP) and campaign documentation. Resolve day-to-day operational issues with vendors. Track campaign timelines and deliverables. Vendor & Client Coordination Maintain good working relationships with media owners. Coordinate with internal Planning, Business, Finance, Operations, and Production teams. Support client requests related to campaign implementation. Maintain updated vendor contacts and media availability. Reporting & Administration Prepare campaign reports and buying summaries. Update media databases and rate cards. Process purchase requests and supporting documents. Support invoice reconciliation and campaign closing. Requirements: Minimum 3–4 years in media planning, with at least 2 years specializing in OOH or integrated planning. Solid understanding of OOH media, data-driven planning tools, and audience analytics. Hands-on experience with tools such as TNS Infosys, DAN CCS, Facebook Insights, and Google Trends. Ability to manage multiple timelines and deliver quality work under pressure. Detail-oriented, solution-driven, with a can-do attitude and eagerness to learn continuously. Strong communication and presentation skills in both Vietnamese and English. Location: Ho Chi Minh City Brand: Amplifi Time Type: Full time Contract Type: Fixed Term Contract (Fixed Term)