Senior Paid Marketing Manager, Paid Social

Job description

**About Moneybox** At Moneybox, our mission is to give everyone the means to get more out of life. We're guided by our belief that wealth isn't about the money, it's about the means to more - more freedom, opportunities, possibilities, and peace of mind. Moneybox is an award-winning wealth management platform, helping over one and a half million people build wealth throughout their lives, whether they’re saving and investing, buying their first home, or planning for retirement. **Job Brief** We’re looking for a Senior Paid Marketing Manager, Paid Social to join the Paid Marketing team. In this role, you will play a critical part in shaping our growth trajectory over the coming years. Reporting into the Head of Paid Marketing, you will be responsible for leading our Paid Social strategy, identifying and driving forward new opportunities, and setting the strategic direction for some of our highest-spend acquisition channels. You’ll work at the intersection of performance media, creative strategy, and cross-functional product marketing. You will own the roadmap for channels like Meta and TikTok across our entire product mix, be a key partner to our internal design team in our established creative testing loop, and additionally act as the dedicated performance marketing lead to help scale our Investing and Pensions products. ### What You'll Do - **Lead the channel strategy & growth:** Own the roadmap for our Paid Social channels (including Meta and TikTok) across all product categories. You will autonomously manage a significant budget, driving user acquisition across both mobile app and web funnels, and implement structured trials to scale new channels (e.g. Reddit) - **Balance strategy with execution:** While this is a highly strategic role, we are a fast-moving business. You will need to be just as comfortable rolling up your sleeves, getting into the ad platforms, and executing hands-on when needed - **Drive the creative testing loop:** Partner closely with our internal design team, providing crucial data-driven input and collaboration to ensure we consistently identify winning creative concepts - **Act as the cross-functional product lead:** Alongside your channel-wide remit, you will gain broader experience within Moneybox by acting as the performance marketing lead for Investing and Pensions. You will embed yourself within the product squads to align marketing with commercial roadmaps and tackle strategic challenges to scale these products - **Champion a commercial mindset:** Drive a highly data-centric marketing approach with a strict emphasis on customer value, efficiency, and payback - **Maintain an edge in the market:** Hold expert-level knowledge across our product categories and competitors to strategically gain a competitive advantage in the social landscape - **Share expertise & manage partners:** Share marketing best practice, coach more junior team members, and source and manage third-party providers or platform reps where necessary ### Who You Are - Someone with a genuine interest in Moneybox and the services we offer. Excited about being part of a fast-growing company that’s trying to make a positive mark on the world - A driven, ambitious individual who’s looking to accelerate their career in a scale-up business - A proactive self-starter who combines a bias for action with a willingness to learn, solve problems independently, and get your hands dirty when needed - A strategic thinker who is able to break down complex problems into actionable components - A collaborative team player who is able to take feedback on board - A great communicator who has a passion for their work and the people they work with ### Experience & Skills - Minimum 7 years’ relevant performance marketing experience, with a deep specialism in Paid Social - Proven track record of managing large budgets and delivering results across core social channels (Meta, TikTok) and testing emerging platforms - Strong knowledge of marketing across both app and web - Strong experience partnering closely with design teams to drive and input into structured creative testing frameworks - Experience acting as a cross-functional lead or partnering closely with product teams to drive acquisition strategy - Data-driven and highly numerate, with a strong focus on CPA, customer value, and ROI optimisation - Strong organisational skills with meticulous attention to detail - Able to work autonomously as a strategic lead, while also collaborating effectively as part of a wider team