Senior Paid Media Strategist

Job description

Clarity is the Global Growth Consultancy for B2B technology brands. As a senior-led consultancy, we align leadership, markets and execution to turn complex growth ambitions into commercial momentum. Operating from hubs in London, New York, Amsterdam and Sydney, our 100+ global team helps leaders navigate high-stakes growth tensions across Enterprise Tech, FinTech, Cybersecurity and HealthTech. Since 2006, we have delivered integrated campaigns across Communications, Marketing, Search and Creative to build lasting commercial advantage for the brands shaping tomorrow. The role We're on the lookout for a Senior Paid Media Strategist who knows their way around a platform and has the judgement to back it up. You'll take ownership of Paid Media delivery for a portfolio of B2B technology and SaaS clients, combining hands-on platform expertise with the strategic thinking to guide campaigns and the confidence to mentor those around you. You'll be the day-to-day escalation point for your accounts, trusted to run campaigns independently, spot opportunities before your clients ask for them, and help junior members of your team grow into the Paid Media leaders of tomorrow. What you'll be doing Own the day-to-day delivery of Paid Media campaigns across Google, LinkedIn, Meta and programmatic DSPs for a portfolio of B2B technology and SaaS clients Turn performance data into clear insight, ROI-focused reporting and a testing roadmap that keeps improving results Take the lead on channel strategy, bringing fresh thinking when performance needs a course correction Be the first point of escalation for your accounts, resolving delivery and platform issues before they need to go further Build strong relationships with clients, internal teams and vendors, and work closely with Analytics, Content, SEO and Digital Experience colleagues Coach and support Strategists, giving direct feedback and helping them grow their skills Contribute to new business, from pitch materials to presentations, and spot cross-sell and upsell opportunities within your portfolio What we're looking for Solid experience in Paid Media, gained agency, consultancy or in-house side, with hands-on management of Search, Social and/or Programmatic platforms (Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, DV360, The Trade Desk or StackAdapt) Comfortable managing multiple client accounts at once and confident leading client calls and meetings An analytical mindset, strong with analytics packages such as Google Analytics, CM360 or Adobe Analytics, and skilled at turning data into client-ready insight Understanding of the wider B2B digital marketing landscape, ideally with B2B technology or SaaS clients Proactive and commercially minded, always looking for ways to improve client results, and calm under pressure as the first point of escalation on delivery matters A natural coach with an appetite for mentoring junior team members High attention to detail across campaign builds, reporting and client deliverables Demonstrated, hands-on experience with AI tools, applying them to drive more effective, efficient, data-driven and innovative solutions An advocate for ethical and responsible use of AI, ensuring transparency, data privacy and trust in all AI-enabled initiatives Working for us Growing your career We invest in your growth, because when you thrive, so does Clarity. That's why we offer: Clarity Academy: continuous learning and development, built into your day-to-day Global mentoring: guidance and support from experienced voices across our network Career progression: clear paths to grow, wherever you want to go AI tools: access to Claude, as well as other enterprise AI platforms, giving you the support to move faster and focus on the work that matters Global peer groups: connect and learn alongside colleagues across our offices worldwide Taking care of yourself and your family At Clarity, we know that a happy and healthy team is a productive team. That's why we offer benefits like: Private medical insurance: get the care you need when you need it Enhanced family leave: welcoming a new child is a special time that deserves special attention Clarity Cares time: appointments and emergencies don't have to eat into your PTO Employee Assistance Programme (EAP): confidential support for personal and professional challenges Wellness fund: invest in your health and happiness Cycle to work scheme: support for a healthier commute Taking care of your community We believe in giving back to the community, so we offer: Volunteer time off: giving back is good for the soul Clarity Compass: our internal employee committee, helping ensure we're walking our talk, especially on issues close to our heart: DEI, environmental impact, employee wellbeing and community engagement Recharging your batteries Everyone needs time to relax and recharge, which is why we offer: Unlimited holiday: because who doesn't love time off? Sabbatical programme: even more time off after five years! Summer Fridays and Winter Break: enjoying life is important Flexible working programme: life happens, and we can help you adapt Equal opportunities Clarity is committed to promoting equality of opportunity for all staff and for our clients. We aim to create a working environment in which all individuals are able to make best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. We do not discriminate against staff or clients based on age, disability, neurodiversity, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation. We recognise the importance of supporting diverse needs during the recruitment process. Therefore, we strongly encourage applicants to request any reasonable adjustments they may need to fully participate in the recruitment process. Please feel free to contact us directly to discuss your specific requirements in confidence. Due to the high volume of applications we receive, it is not possible to respond directly to all applicants, only to those whose candidacy is being pursued. Additionally, the length of the recruitment process varies based on vacancy needs, typically taking approximately three to four weeks. We appreciate your patience and understanding during this time.