Senior Performance Marketing Manager - Retail Media / Omnichannel (f/m/d)

Job description

At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We help our clients expand their business and geographic scope with guidance and implementation across digital advertising and retail, optimizing conversion on all major platforms. Our Performance Marketing team is currently looking for a motivated Senior Performance Marketing Manager – Retail Media Advertising / Omnichannel (f/m/d) to support our clients to grow their online business. The position is full-time and in Hamburg. Responsibilities You’ll develop performance marketing strategies focused on retail media channels You’ll manage and optimize campaigns across various retail media networks (e.g., Amazon Advertising, Walmart Connect, OTTO, eBay Promoted Listings, etc.) and software providers (e.g., Criteo, Mabaya, CitrusAd, Microsoft Retail Media, Skai) to drive traffic, sales, and ROI You’ll analyze campaign performance data, share insights, and make data-driven decisions to improve results and efficiency You’ll work closely with cross-functional teams (sales, product, analytics) to align marketing strategies with our business goals You’ll keep an eye on market trends, competitors, and best practices to stay ahead You’ll help drive innovation and lead our bi-weekly retail media meeting to tackle sector challenges You’ll take ownership of campaign quality assurance and help ensure top quality across all retail media tool providers You’ll build strong relationships with retailers and tool providers to support smooth, seamless campaign execution You will support juniors and help everyone grow through continuous learning. Requirements You have a minimum of 2 - 4 years of experience in performance marketing, with a focus on retail media advertising (e.g. Sponsored ads or Display ads on retailer’s websites) - experience with Amazon Advertising, Criteo, CitrusAd, Walmart, eBay, OTTO or The Trade Desk is highly beneficial You have a proven track record of managing successful retail media campaigns with significant ROI You are highly analytical and possess a good technical understanding as well as quality and solution orientation You enjoy working in a fast-paced, dynamic environment and manage multiple projects simultaneously You are a self-motivated person, eager to learn and to expand your own know-how daily You have a good sense of communicating with customers and ability to present complex contexts in a comprehensible way You possess very good written and verbal communication skills in English - a second language is beneficial Benefits Your development Diverse projects across established German brands and fast-moving digital pure players Full responsibility for your own projects and room to grow professionally Unlimited learning budget and Gallup StrengthsFinder to support your development Your environment A diverse, international team with more than 30 nationalities Close collaboration with clients on equal footing and a straightforward, no-nonsense mindset A modern office in the heart of Hamburg Regular after-work events and team retreats Your flexibility Flexible working hours and remote work options 20 to 40 vacation days One week per year to work from abroad at our Sunshine Office Your wellbeing and perks Mental wellbeing support through OpenUp Lunch allowance EGYM Wellpass Bike leasing, pension plan, and subsidy of the "Deutschland Ticket"