Senior Product Marketing Manager, B2B

Job description

About Mistral AI Mistral AI is a cutting-edge AI lab based in France, focused on developing advanced large language models. We are a pioneering AI company on a mission to democratize artificial intelligence through high-performance, open-source, and optimized models. About the Role Mistral AI is seeking a Senior Product Marketing Manager to shape how we communicate and scale the go-to-market strategy for our cutting-edge B2B products (Mistral Vibe, Speech, Document AI). This is your chance to join a high-growth company at the forefront of AI innovation, where your work will directly impact our market position and revenue growth. You’ll launch frontier AI models and products, build core GTM functions, and craft messaging that positions Mistral as a leader in the AI space. With a front-row seat to the rapidly evolving AI market, you’ll collaborate with world-class AI science, product, engineering, and GTM teams to drive impactful change. What You’ll Do Positioning & Messaging Develop compelling, impactful messaging for Mistral’s B2B products, differentiating our offerings in a competitive landscape. Translate technical features into clear, benefit-driven narratives for diverse audiences. Field Enablement Partner with GTM teams to understand customer needs and pain points, ensuring our solutions address them effectively. Create scalable, repeatable use cases and enable teams to drive awareness and revenue. Act as a trusted advisor for field teams, helping them articulate Mistral’s capabilities and value proposition. Content & Campaigns Drive the creation of engaging content (blog posts, demos, whitepapers, case studies, tutorials, webinars) to educate and inspire our audience. Collaborate with developer relations to refine positioning and messaging for technical audiences. Support demand generation with data-driven insights and tailored content for key customer segments. Market & Competitive Intelligence Analyze market trends and competitive dynamics to influence product roadmaps and marketing strategies. Identify and execute strategies to reach and engage target customers, accelerating deal cycles and business growth. Skills We’re Looking For 5–10 years of experience in product or growth marketing, with a focus on enterprise or prosumer technology-driven companies. Proven track record of launching products, achieving product-market fit, and driving adoption for enterprise or developer audiences. Expertise in positioning, messaging, and storytelling for technical products, making complex ideas accessible and compelling. Deep understanding of end-to-end user journeys, especially in rapidly evolving industries like AI or SaaS. Experience with SaaS, self-service evaluation cycles, and strategies to accelerate user adoption. Ability to identify and target underserved or emerging user segments with tailored product positioning. Knowledge of content platforms, influencer ecosystems, and creator-led strategies to amplify engagement. Strong verbal and written communication skills, with experience presenting to diverse audiences. Collaborative lead with a track record of aligning cross-functional teams (product, GTM, comms, legal, etc.). Nice to Have Thought leadership or experience in AI, enterprise software, or developer-focused products. 0-to-1 experience (launching new products or categories from scratch). What We Offer France 🇫🇷 💰 Competitive salary and equity 🥕 Daily lunch vouchers (Swile, 60% covered) 🥎 Discounted gym access via Wellpass 🚴 Mobility contribution via Betterway 🧑‍⚕️ Full health insurance for you and your family 🍼 Generous parental leave policy 🌎 Visa sponsorship 🤝 Optional BetterUp coaching UK 🇬🇧 💰 Competitive salary and equity 🚑 Health insurance 🚴 £90/month transport allowance or parking reimbursement 🥎 £90/month gym allowance 🥕 £200 monthly food allowance 👴🏻 Pension plan (5% employee / 3% employer) 🍼 Generous parental leave policy 🌎 Visa sponsorship About Mistral AI Mistral AI is a cutting-edge AI lab based in France, focused on developing advanced large language models. We are a pioneering AI company on a mission to democratize artificial intelligence through high-performance, open-source, and optimized models. About the Role Mistral AI is seeking a Senior Product Marketing Manager to shape how we communicate and scale the go-to-market strategy for our cutting-edge B2B products (Mistral Vibe, Speech, Document AI). This is your chance to join a high-growth company at the forefront of AI innovation, where your work will directly impact our market position and revenue growth. You’ll launch frontier AI models and products, build core GTM functions, and craft messaging that positions Mistral as a leader in the AI space. With a front-row seat to the rapidly evolving AI market, you’ll collaborate with world-class AI science, product, engineering, and GTM teams to drive impactful change. What You’ll Do Positioning & Messaging Develop compelling, impactful messaging for Mistral’s B2B products, differentiating our offerings in a competitive landscape. Translate technical features into clear, benefit-driven narratives for diverse audiences. Field Enablement Partner with GTM teams to understand customer needs and pain points, ensuring our solutions address them effectively. Create scalable, repeatable use cases and enable teams to drive awareness and revenue. Act as a trusted advisor for field teams, helping them articulate Mistral’s capabilities and value proposition. Content & Campaigns Drive the creation of engaging content (blog posts, demos, whitepapers, case studies, tutorials, webinars) to educate and inspire our audience. Collaborate with developer relations to refine positioning and messaging for technical audiences. Support demand generation with data-driven insights and tailored content for key customer segments. Market & Competitive Intelligence Analyze market trends and competitive dynamics to influence product roadmaps and marketing strategies. Identify and execute strategies to reach and engage target customers, accelerating deal cycles and business growth. Skills We’re Looking For 5–10 years of experience in product or growth marketing, with a focus on enterprise or prosumer technology-driven companies. Proven track record of launching products, achieving product-market fit, and driving adoption for enterprise or developer audiences. Expertise in positioning, messaging, and storytelling for technical products, making complex ideas accessible and compelling. Deep understanding of end-to-end user journeys, especially in rapidly evolving industries like AI or SaaS. Experience with SaaS, self-service evaluation cycles, and strategies to accelerate user adoption. Ability to identify and target underserved or emerging user segments with tailored product positioning. Knowledge of content platforms, influencer ecosystems, and creator-led strategies to amplify engagement. Strong verbal and written communication skills, with experience presenting to diverse audiences. Collaborative lead with a track record of aligning cross-functional teams (product, GTM, comms, legal, etc.). Nice to Have Thought leadership or experience in AI, enterprise software, or developer-focused products. 0-to-1 experience (launching new products or categories from scratch). What We Offer France 🇫🇷 💰 Competitive salary and equity🥕 Daily lunch vouchers (Swile, 60% covered)🥎 Discounted gym access via Wellpass🚴 Mobility contribution via Betterway🧑‍⚕️ Full health insurance for you and your family🍼 Generous parental leave policy🌎 Visa sponsorship🤝 Optional BetterUp coaching UK 🇬🇧 💰 Competitive salary and equity🚑 Health insurance🚴 £90/month transport allowance or parking reimbursement🥎 £90/month gym allowance🥕 £200 monthly food allowance👴🏻 Pension plan (5% employee / 3% employer)🍼 Generous parental leave policy🌎 Visa sponsorship