Senior Product Marketing Manager - US (m/f/d)

Job description

🎤 Why voize? Because we’re more than just a job! At voize, we believe **the greatest gift to frontline workers is time** - time to care, connect, and be present. Today, that time is lost to **busywork and complex systems** that pull them away from what matters most: **people**. **Our vision is to change that by building AI companions** that seamlessly take over digital workflows. We don’t replace humans with technology - **we amplify their impact.** **voize is backed by Ycombinator and Europe’s leading VCs, already installed in over 2.000 senior care homes and trusted by more than 200.000 users**. With our self-developed voize AI, we’re transforming the healthcare industry and creating value in other sectors too. As a dynamic team, we blend cutting-edge technology with social impact. And now, we are looking for You to join us! ## 💡 Your Mission: Build voize's US market from the ground up As our **Senior Product Marketing Manager – U.S**, you own and build voize's marketing for the US market - for the long run. You'll turn US interest into pipeline and customers, build credibility with a market that's wary of over-promised "AI", and build up US marketing from scratch: narrative, content, and sales enablement where none exists today. Our first US customer and six years of DACH proof are your starting line - your mission is to grow this into a self-standing US engine. ## 🚀 Your Daily Business - No two days are alike - **Drive US GTM.** Own the go-to-market motion for the US audience end-to-end: positioning, narrative, launches, and the campaigns and assets that turn US interest into pipeline and customers. Pick the plays that move the business and measure what changed. - **Shape trust in the market.** Build voize's credibility with a skeptical US senior-care buyer over time - the proof stack, references, case studies, and clinical evidence that make a German story land in the US and compound into durable brand trust. - **Build US marketing from scratch.** Stand up the function: messaging for the US audience, content, sales enablement (decks, battlecards, talk tracks, one-pagers), comms, and media work with support from our German marketing org - **Be the market's voice internally.** Run customer and pilot feedback loops back into Product and leadership; become voize's internal source of truth on the US buyer. - **Reframe, don't transplant.** Translate DACH value (quality & transparency) into the US value story (reimbursement capture, survey/audit-risk reduction, staffing relief), and own the judgment of what carries over and what doesn't. ## 🤝 Your Skillset - What you bring to the table - **5+ years in (Product) Marketing in B2B SaaS** You can take a technical capability and make it simply explainable. - **Commercial instinct:** You think in pipeline and ROI and understand how deals are won and lost, not just open rates. - **US market understanding: Ideally worked in regulated industries** like healthcare. You know how to translate and do not just transplant. - **Strong cross-functional collaborator:** especially with Sales; sets messaging standards without burning bridges. - **A first-in-market or 0→1 builder:** you've built marketing for a company or market from near-zero, prioritize hard, and are AI-native in how you work. - **AI-native:** you already run parts of the job with AI; your knowledge and skills run deep. - **Native-level command of US English:** you write crisp, credible copy for a US clinical buyer. - **You are ideally Berlin based**, and open to travel occasionally to the US. ## 🌱 Growing together - what you can expect at voize - We are a fast-growing startup, that means you will tackle challenges, grow quickly, and make a real impact, giving frontline workers more time for people - We foster an open, collaborative culture with regular team events, whether you work from our Berlin office or remotely across Germany - Become a co-creator of our success with stock options - Generous perks: 30 vacation days plus your birthday off, Germany Transport Ticket, Urban Sports Club, regular company off-sites, and access to learning platforms such as Blinkist and Audible, plus free language courses - You decide when you work best, that means flexible working hours and a good hybrid set-up. ## ✨ **Ready to talk?** Apply now! 🚀 We look forward to your application and can’t wait to meet you - no matter who you are or what background you have!