Senior Social Media Manager

Job description

Established in 2004, **OLIVER** is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of **The Brandtech Group**, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our **AI solutions** enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. **Role:**Senior Social Media Manager **Location:** Mumbai, India **About the role:** - Working in true collaboration with our client, we have one goal in mind: ‘to be the leading agency partner for the development of stunning and effective Needs based content and digital media campaigns’. - These brands are at the forefront of contemporary thinking, utilising in-depth insight for digital strategy and content advertising. They are also dedicated to sustainability and foregrounding a brand purpose, which means the work we do with them requires working creative thinking into every brief, regardless of scale. - We are currently looking to hire a Social Media Manager with 4+ years experience to manage social networks for a top beauty client. - The successful candidate will have a strong background of working with digital and social agencies, and must excel in producing engaging and creative social media and digital work, across planning, strategy and media. - An editorial background and creative skills such as Photoshop would be an advantage. **What you will be doing:** - Your key role will be to manage all content for the brand and build an engaging community on social media. - Manage content for the brand across social, e-comm and website. - Curate copy for the brands social media handles. - Should be camera friendly and good with shooting content from a phone. - Grow brand’s social media and YT follower base aggressively by creating content, mapping performance, looking through competition, engaging with the influencer community and managing the online reputation. - Repurpose existing content for different uses - Master a variety of brand voices - Work closely with clients to create strong concepts from initial briefing through to execution - Set tone and drive creativity, working closely with the Creative Director-Copy(CD/ Account Director) and Data Strategists to ensure creative excellence - Maintain a high awareness of relevant trending topics and news to identify content opportunities - Be responsible for working with internal teams to gather input and validate the content - Ensure consistency and quality across all written content - Present and articulate concepts to clients - Posting and scheduling all content and keep the content and cultural calendar up to date. - Helping to plan the content calendars. - Helping to develop copy to support our visual content. - Participating in creative brainstorms alongside the Creative Director and Strategist. - Having a great understanding of social channels and trends - Staying up to date with updates and changes across the social platforms and communicating these to team members. **What you will need to be great in this role:** - 4+ years strong experience writing for digital. Must be comfortable creating content with SEO in mind - Ability to strategies things from a long term perspective - Good in analytics - To be up to date with trends & know how of platforms - Keep a track record of executing campaigns - Understanding of how digital landscape works - Should have ability to think on a 360/ cohesive level - Proactive follow ups, to be on top of things - Have worked with beauty/ personal care space - Have a creative vision for the brand - strategy, copy, content, social with knowledge and expertise. - Be immersed in the execution of Brand across all consumer touch points - social media, influencer, paid media including performance, PR, ecomm and DTC. - To take accountability & manage the flow of accountability and scale up quality work. - Put together content schedules and create a seamless environment and flow of work. - Must have flawless written English including punctuation and spelling. - Someone who loves the pace of digital change and innovation. - Someone who keeps abreast of pop culture, loves a meme, and keeps on top of internet trends. - Good understanding of which content, formats and platforms drive which outcomes. - Good understanding of people’s behaviour on social media across different platforms. - A thorough understanding of the language and needs inherent to writing for beauty brands - A powerful grasp of how content can play out across multiple mediums - Able to use data and insight to inform creative - A flair for words - Good Communication skills - Good in handling pressure - The ability to think conceptually when needed. Experience working as part of a traditional creative team (designer and copywriter) would be helpful