(Senior) Tracking Manager (m/f/d)

Job description

At Statista, we’re all about facts and data, for we are the world's leading business data platform. By providing reliable and easy-to-use data as well as various data analytics products and services, we empower people worldwide to make fact-based decisions. Founded in Hamburg in 2007, we have quickly grown into a global company with offices in major cities such as London, New York, Berlin and Tokyo. And we still have a lot of plans. Our constant growth does not only prove our success, but also keeps creating new development and career opportunities for our employees. We value and celebrate our diverse culture. You are welcome here for who you are, no matter where you come from, what you look like, or whether you prefer bar graphs to pie charts. Your story matters – keep writing it as part of our team. Are you ready to join us? About the Role Own our unified tracking system across web and server environments. You'll design event architecture, write tracking plans for SPAs, and partner with product on experimentation and performance analysis. This role blends technical depth with cross-functional leadership. Your Tasks - Design and maintain unified tracking across web and server (GA4, GTM, server-side tracking) - Write tracking plans for SPAs and marketing tools; own event structure end-to-end - Ensure GDPR compliance and consent management - Integrate third-party tracking and reporting tools - Partner with product on experimentation, performance analysis, and lifecycle decisions Your Profile - Deep experience with unified tracking (web and server), GA4, GTM, and server-side implementations - Strong data layer and event architecture design skills - Solid understanding of data engineering patterns and tools (AWS preferred) - Working knowledge of front-end (JavaScript, React) and back-end (Node.js, TypeScript, PHP) - Familiarity with databases (Redshift, PostgreSQL) and APIs - Experience writing tracking plans for SPAs and multi-channel marketing tools - Hands-on A/B testing and experimentation - Comfortable partnering with product, engineering, and stakeholders - Understanding of consent management and privacy regulations (GDPR, CCPA) What we offer In addition to our great team, culture, and our shared goal of empowering people with data, there are many other things that make Statista a great place to work! Join us and benefit from: - Work from abroad up to 30 calendar days a year - Hybrid work and flex-time - International team and social events - Subsidized urban mobility and access to fitness and wellness options - Free access to Langdock and all its amazing functionalities - Career & training opportunities - Attractive locations and modern offices - Mental health support with OpenUp Some of the benefits listed here apply only to the German entity and to Junior-level roles or above.