SEO & AI Search Specialist, EMEA

**Description** Keeper is hiring a talented SEO & AI Search Specialist to join the Keeper Marketing team. Qualified candidates must permanently reside in Ireland. This is a hybrid position for those living within a commutable distance to our Cork, Ireland office, or fully remote for those living outside a commutable distance. Keeper’s cybersecurity software is trusted by millions of people and thousands of organizations globally. Keeper is published in 23 languages and is sold in over 150 countries. Join one of the fastest-growing cybersecurity companies and play an integral role in growing our online presence. **About Keeper** Keeper Security is a leading cybersecurity software company that protects thousands of organizations and millions of people in more than 150 countries. Keeper delivers a powerful zero-trust and zero-knowledge solution built to meet the stringent requirements of public sector IT environments. Its flagship offering, KeeperPAM®, is an AI-enabled, cloud-native platform that protects users, devices and critical infrastructure from cyber attacks. Recognized in the Gartner® Magic QuadrantTM for Privileged Access Management (PAM), Keeper combines robust compliance with unmatched visibility and control. With industry-leading certifications, Keeper provides the security assurance public sector organizations require. Learn why agencies trust Keeper to defend against today’s sophisticated adversaries at [](http://keepersecurity.com). **About the Role** The SEO & AI Search Specialist will play a key role in creating truly local content and optimizing existing content to improve our organic search rankings and drive visibility, growth and conversions to our website. We are looking for someone who is passionate about SEO and motivated by driving conversions and lead generation, content optimization and is comfortable working across on-page SEO, technical SEO and content implementation, with a proven track record of driving organic growth. You’ll bring experience in traditional SEO, while also helping us adapt to Generative Engine Optimization (GEO), optimizing content for AI-powered search engines. The ideal candidate will be a native French speaker with a strong understanding of French search behaviour, language nuances and cultural context. **Responsibilities** - Own the end-to-end SEO/GEO workflow, from identifying new content and optimization opportunities through keyword and competitor research, brief creation, implementation, performance tracking, reporting and audits - Optimize and localize content for international audiences, with primary ownership of the French marketensuring cultural and linguistic relevance - Support the development and execution of the SEO/GEO strategy for the French market - Optimize blog articles, product pages, landing pages, glossary pages and other website content - Work closely and collaboratively with the entire global SEO/GEO team - Support and contribute to our GEO efforts, including optimizing content for visibility in AI-powered answers - Work with Development, Product and Design teams to document SEO requirements, follow up on implementation and validate completed changes - Track, analyse and report on website performance using Google Analytics, Google Search Console and SEO/GEO industry tools - Manage the EMEA SEO/GEO content calendar for blogs - Stay updated on SEO/GEO trends and algorithm updates - Collaborate with cross-functional teams, including marketing, design and development, to ensure SEO best practices are incorporated into all digital assets - Continuously test and refine SEO strategies to drive continuous improvement **Requirements** - 3+ years of hands-on SEO experience - Native French speaker with excellent written French and a strong understanding of French search behaviour and cultural nuances - Professional working proficiency in English - Proven track record of improving organic search rankings and driving website traffic - Excellent written skills; ability to organize and present information on screen and verbally with a team - Strong analytical skills and the ability to interpret data to drive actionable insights - Detail-oriented mindset with excellent organizational, project and time management skills - Creative problem solver and team player with a positive attitude - Knowledge of on-page and off-page ranking factors - Familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools - Ability to work both independently and collaboratively within a team - Comfortable working in a fast-paced, team-based environment **Preferred Requirements** - Cybersecurity industry knowledge - Experience with international SEO and French content localization - Experience with SEO reporting, dashboards and performance analysis - Understanding of how content is structured, tokenized, retrieved and interpreted by search engines and large language models - Experience with conversion rate optimization (CRO), particularly improving landing pages, user journeys, calls to action and lead generation, is highly valued. - Familiarity with Generative Engine Optimization, AI Overviews, or AI-powered search platforms - Understanding of Technical SEO, such as website architecture, 301 redirects and proper canonicalization - Basic knowledge of HTML, JavaScript, Python and CSS as it relates to SEO - Familiarity with WordPress or other content management systems **Benefits** - Onsite lunches - Private healthcare (no wait period) - Pension contribution (no wait period) - Sick Pay - Bike-to-Work Scheme (if local) Keeper is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. **Keeper Candidate Privacy Notice** This notice explains how Keeper Security processes your personal data during recruitment. Depending on the role and location, the Controller of personal data (the organization responsible for determining why and how personal data is processed) will be Keeper Security Inc. (US), Keeper Security EMEA Ltd. (Ireland), or Keeper Security APAC K.K (Japan). 1. **Data We Collect** Information You provide: - Contact details, CV/resume, cover letter - Employment history, qualifications, work eligibility - Application responses and uploaded documents Information We generate: - Interview notes, assessments, communications - Scheduling information Information From Others: - Recruiter/referral information who submit your profile - References (with your consent, before final offer) - Public professional profiles - Background verification (post offer) Voluntary Diversity and Equal Opportunity Information - We may ask you to voluntarily provide diversity information including race/ethnicity, gender, disability status and veteran status (US). Providing this information is optional and Keeper collects this data in order to comply with EEOC and similar requirements 2. **How We Use Your Data** - Assess your application and suitability - Manage interviews and recruitment workflow - Consider you for other/future roles (we may seek your consent to keep your information on our systems beyond the retention period specified) - Comply with employment law obligations 3. **Legal Basis** - Legitimate Interests (recruitment management, security and integrity of the hiring process) - Contracting steps (for progressed candidates) - Legal and regulatory compliance obligations; explicit consent where required 4. **Who We Share Information With** Internal: - HR, hiring managers, interviewers\*, IT support for system administration \*Note - diversity and equal opportunity data is not shared with hiring managers. Third Parties: Service providers who assist with: - Applicant tracking, recruitment systems and assessment providers - Background verification vendors (post offer) - Recruitment agencies (where applicable) - Tools to support communication, collaboration and to securely store your data Keeper ensures that all our third parties are contractually bound to protect your personal data with adequate safeguards in place. 5. **International Transfers** Your data may be accessed by Keeper entities globally as needed for the purposes of hiring and decision making. We protect any such data transfer between Keeper entities using appropriate safeguards under applicable data protection laws. 6. **Security** We implement appropriate technical and organizational measures to protect your data, consistent with our industry leading security standards. 7. **Retention** We keep your data for 24 months from your last application activity, then delete or anonymize it. Exceptions: - You opt into our talent database for further retention by providing consent (extended retention) - You're hired (transfers to employee records) 8. **Your Rights** You have the following rights and can contact us at the email below to exercise them: - Access, correct, or delete your data, subject to applicable law and retention requirements - Object to or restrict processing - Withdraw consent (where applicable) - Request data portability - Lodge a complaint with your data protection authority If you become an employee, your rights regarding your employee record are governed by our internal Employee Privacy Notice and certain data will be retained as required under relevant laws such as employment or tax law. When you request access to your personal data, some information may be redacted if it includes the personal data of other individuals or information that we must protect in order to preserve their privacy rights. 9. **Automated Decisions** Keeper does not make hiring decisions using solely automated processing. 10. **Contact** - Candidates can send privacy questions to: