SEO Specialist

Job description

Conduct keyword research and identify opportunities for growth. Optimize website content, landing pages, and blog posts for SEO. Perform on-page and off-page SEO activities. Monitor website performance using SEO tools (e.g., Google Analytics, Google Search Console). Analyze competitors and market trends to improve strategy. Manage backlink strategies and link-building campaigns. Ensure website technical SEO is optimized (site speed, mobile-friendliness, indexing, etc.). Create, write, and optimize website content, landing pages, and blog posts for SEO. Track, report, and analyze website analytics and SEO performance metrics. Bachelor’s degree in Marketing, Business, or a related field. 2-3 years of experience in SEO or digital marketing. Strong understanding of search engine algorithms and ranking methods. Experience with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs). Knowledge of HTML, CSS, and website development basics is a plus. Excellent analytical and problem-solving skills. Career 180 is one of the top rising Ed-Tech startups in Egypt, aiming to be a one stop shop for all youth from their career development journey till getting hired and meeting the needed qualifications in the job market