SEO Specialist

Job description

**About Hexnode** Hexnode is a global leader in Unified Endpoint Management (UEM), trusted by over 100 countries and managing millions of devices worldwide. With a rapid pace of innovation, we have established ourselves as a dominant force across Apple, Windows, Android, macOS, Linux, and tvOS. **Why Hexnode?** Hexnode is a rare combination of global scale, product excellence, and startup-level velocity. We operate in a mission-critical category—supporting organizations that rely on secure, reliable device management every single day. Joining Hexnode means stepping into a company in hyper-growth mode. With millions of devices under management and 100+ annual feature releases, you will have the opportunity to shape the next phase of a category-defining platform. **About the Role:** We are seeking a data-driven and strategic SEO Specialist to join our marketing team. This role is ideal for someone with deep expertise in organic search and a strong understanding of the B2B SaaS landscape. You will be responsible for developing and executing SEO strategies that drive qualified traffic, improve search rankings, and contribute to pipeline growth. **Key Responsibilities:** - Develop and implement comprehensive SEO strategies aligned with business goals and target audience. - Conduct keyword research, competitive analysis, and content gap analysis to identify growth opportunities. - Optimize website architecture, content, and landing pages for search engines and user experience. - Collaborate with content, product marketing, and web development teams to ensure SEO best practices are integrated. - Monitor and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc. - Stay updated with the latest SEO trends, algorithm updates, and industry developments. - Manage technical SEO audits and recommend fixes for crawlability, indexation, and site speed. - Build and execute link-building strategies to improve domain authority and rankings. - Support international SEO efforts, including hreflang implementation and geo- targeting. **Requirements:** - 2–5 years of hands-on SEO experience, preferably in a B2B SaaS environment. - Proven track record of improving organic traffic and keyword rankings. - Strong understanding of search engine algorithms and ranking factors. - Experience with CMS platforms (e.g., WordPress, Webflow) and basic HTML/CSS. - Proficiency in SEO tools like SEMrush, Ahrefs, Screaming Frog, Moz, etc. - Analytical mindset with experience in Google Analytics, Looker Studio, or similar. - Excellent communication and project management skills. - Familiarity with content marketing and demand generation strategies. **Preferred Qualifications:** - Experience working with cross-functional teams in a fast-paced SaaS company. - Excellent Communication. - Knowledge of conversion rate optimization (CRO) and A/B testing. - Understanding of paid search and how it complements organic efforts. - Certifications in SEO, Google Analytics, or related fields are a plus.