SEO Team Lead

Job description

Overview: SOFTSWISS is looking for SEO Team Lead to manage a team of SEO Specialists and Link Builders, drive the SEO function forward, oversee key performance indicators, and ensure sustainable growth in organic search visibility. Key responsibilities: Manage a team of SEO Specialists and Link Builders: plan workloads, delegate tasks, track progress, and ensure high-quality execution Participate in weekly sprint planning and assign tasks related to research, link building, web development, copywriting, and other SEO activities Coordinate SEO reporting and KPI tracking for the team and the Head of Content Marketing Regularly review, crawl, and audit company websites to maintain their technical health Monitor target keyword rankings and take action to maintain and improve search visibility Analyze competitor websites and share relevant insights with stakeholders Monitor major Google algorithm updates and keep the team informed about upcoming changes, risks, and action plans Lead the bi-weekly SEO Sync with the CMT, DMT, and R&A teams Participate in ad hoc research initiatives and special SEO projects Participate in the hiring and onboarding of new SEO Team members Improve team processes, cross-functional collaboration, and the overall effectiveness of SEO operations Required Experience: 5+ years of experience in SEO, up to 2 years of experience managing an SEO team Strong understanding of SEO and SEM principles Intermediate to advanced project management skills Strong analytical and problem-solving skills Hands-on experience with SEO tools such as Semrush, Ahrefs, SE Ranking or similar platforms Experience with project management tools such as Jira, Asana, Trello, or similar Experience with analytics and search tools, including GA4, Looker, and Google Search Console Basic knowledge of Google Ads and HTML Confident use of Google Workspace, including email and writing tools Knowledge of ChatGPT and Generative Search Experience principles is a plus Russian; English proficiency level B1 or higher. Nice to have: R elevant SEO certification Knowledge of additional languages: Spanish, Portuguese Experience working with WordPress. Our Benefits: Private health insurance Sports benefits Comprehensive Mental Health Program Free English lessons (online) Local language courses Paid time off Maternity leave support Referral program rewards Upskilling, internal workshops, and participation in professional conferences and corporate events