Social Media & Community Manager - HERO (Contract Role, NYC)

Job description

# Social Media & Community Manager — Contract **Contract Term:** September 8, 2026 – January 22, 2027 **Time Commitment:** Approximately 8 hours per week **Project Fee:** $20,000 total ## About the Role MATTE is looking for a **Social Media & Community Manager** to support an upcoming immersive holiday experience from launch through the end of its run. This is a hands-on contract role for someone who knows how to build excitement around a live cultural experience through smart, engaging social content and active community management. You’ll own the day-to-day social presence across Instagram, helping drive awareness and engagement while capturing the energy of the experience in real time. The ideal candidate is a strong writer, culturally plugged in, comfortable creating content on the fly, and understands how to translate an established brand voice into social. ## What You’ll Do - Plan and publish approximately **two Instagram feed posts per week**, along with ongoing Stories - Write captions and short-form social copy in an established brand voice - Manage the community across comments and DMs, maintaining an active and responsive presence - Monitor tags, mentions, and engagement and identify opportunities to reshare guest-generated content - Develop and execute interactive engagement mechanics, including sign-ups, polls, quizzes, countdowns, and other social-first moments - Capture short-form video content **on-site at HERO** once the experience opens, including in-platform editing and publishing - Support influencer and creator outreach as needed - Participate in on-camera content when appropriate and comfortable; **on-camera appearances are not required** - Help identify timely, reactive content opportunities throughout the campaign and live experience ## What We’re Looking For - Experience managing social media and online communities for brands, entertainment, hospitality, experiential, or culturally relevant projects - Strong copywriting skills and the ability to quickly adapt to an established brand voice - Fluency in Instagram, including Reels, Stories, community engagement, and native editing tools - A strong understanding of social trends, platform behavior, and what drives audience participation - Comfortable capturing and creating quality content in a fast-moving, live environment - Highly organized, responsive, and able to independently manage a consistent publishing cadence - Experience with influencer or creator outreach is a plus ## Key Dates - **Contract begins:** September 8, 2026 - **On-site:** September 14, 2026 - **Experience opens:** November 14, 2026 - **Contract ends:** January 22, 2027 Availability for on-site content capture during the live experience will be required.