Social Media Manager

Job description

# **Title: Sr.** Social Media & Community Manager **Type:** Full-Time, Remote **Working Hours:** Mondays - Fridays, 9:00am - 5:00pm PST **Location:** LATAM (Remote) / Central America **Compensation:** USD $ 2000 - 3500 (based on experience) ## **About the role:** As the Social Media & Community Manager, you will serve as the hands-on operator driving organic growth across two distinct brands: an SEC-regulated real estate investment fund and a family-focused coaching and publishing firm. Executing under the EVP’s creative direction, you will own the content calendar from strategy to daily execution—crafting platform-native reels, posts, and stories while actively nurturing and supporting both online communities. Success in this fast-paced, high-output role hinges on maximizing reach and engagement, contributing to a combined goal of 1,000+ new qualified connections per month, and establishing clear tracking to attribute investor conversions directly to your social touch-points. ## **Key Responsibilities** - **Own social content across both brands.** Own earned-media social execution — all reels and posts — under the EVP's direction; develop stories, reels, and posts for the fund brand; build and run the social launch calendar for both brands. - **Drive organic growth and community.** Run organic distribution and follower growth for the coaching brand; own community management across list segments — legacy clients, advisor comms, comments and DMs — with a cadence that keeps each community healthy. - **Keep the content engine running.** Oversee video edits, scripts, quick productions, and approvals so content ships **3× per week**, pulling the video pod when needed. - **Own event social.** Own what gets captured at events and how, and manage Whova, LinkedIn, shout-outs, collaborations, reels, shorts, YouTube, Google reviews, Meta (Instagram and Facebook), Twitter and Tiktok. - **Deliver short video** by coordinating these scripts or topics with stakeholders or videographer, be on voice with clever, intelligent, older topics, no emojis. ## **Requirements** - **5+ years** running social and community for a brand or creator, with a portfolio of content you made and an account you grew. - **Native fluency in current formats and platforms** — IG, FB, LinkedIn, YouTube/Shorts, TikTok — and a real feel for what's working *this month*, not last year. - **Hands-on content creation:** reels, stories, short-form video, posts — you make it, you don't just schedule it. - **Community management:** engagement, comment and DM response, segment health, and a consistent cadence. - **AI-native creator:** you use AI tools to ideate, script, edit, and repurpose at volume — this is core to the role, not a bonus. - **On-voice writing** for two distinct brands targeted at 45-70 year olds, and strong English. - **Owner's mindset:** high-output, resourceful, low-ego, never goes dark on the update cadence. - **Self-sufficient operator:** you know what to do unprompted and learn any tool cold. - Reliable remote setup. ## **Preferred Qualifications** - **Grew a founder, creator, or personal brand** — especially in finance, coaching, a movement, or thought-leadership — directly relevant to building the two brands’' presence–one a personal brand and one a corporate brand. - **Short-form video editing chops** (CapCut or similar) — bridges the gap to the video pod. - Experience with **event/live social capture** (Meta Reels or Stories, Whova, etc.). - Built **AI-assisted content systems** — repurposing, scheduling, ideation pipelines. - **Community-platform experience** (groups, memberships, advisor communities including Reddit, Telegram, What’s App, GroupMe). - A **trend-curious, fast-iterating temperament** — ships, learns, ships again. #LI-NC1