Social Media Manager

Job description

Workster is partnering with an innovative global technology company to recruit a Social Media Manager for an on-site role in Sofia, Bulgaria. In this role, you will be responsible for building and growing the company’s social media presence through creative, high-quality content and data-driven strategies. You will play a key part in shaping brand identity, engaging online communities, and driving visibility across multiple digital platforms. Your Role Develop and execute social media strategies to increase engagement, reach, and community growth Manage day-to-day social media activities, including content creation, posting, and audience interaction Collaborate with internal teams and content creators to ensure alignment with brand voice and campaigns Monitor and analyze performance metrics, using insights to optimize content and strategy Stay up to date with social media trends, platform updates, and new opportunities Coordinate and manage influencer and creator partnerships Lead social media campaigns end-to-end, ensuring timely delivery and measurable results Your Qualifications Proven experience in social media management, content creation, and community building Strong understanding of platforms such as Instagram, TikTok, YouTube, LinkedIn, and X (Twitter) Creative mindset with the ability to think outside the box Data-driven approach with the ability to analyze and improve performance Experience managing engagement-focused communities Strong communication skills and ability to work independently Comfortable working in a fast-paced environment Fluent English required Portfolio showcasing previous work is mandatory The Offer Full-time, on-site position in Sofia Flexible working hours Modern office environment with a collaborative and international team Food vouchers Private health insurance Multisport card 21 days paid leave Office perks (snacks, breakfast, wellness services) Team events and social activities Opportunity to grow within a dynamic and fast-scaling company Exposure to innovative digital products and international markets