Sr. Brand Designer

Job description

Inspired by Hard Work At Carhartt, the values of hard work—dependability, honesty, and trust—are rooted in the legacy of our founder, Hamilton Carhartt. His commitment to serving hardworking people continues to inspire everything we do. Guided by his legacy and our mission—We serve and protect all hardworking people by building durable products—we remain dedicated to upholding these principles in every decision we make and every product we create. Position Details Title: Sr. Brand Designer Department: Marketing Reports to: Manager, Brand Design Location: Dearborn, MI Job Classification: Hybrid FLSA Status: Exempt Job Band: Professional Job Summary ​​A Senior Brand Designer at Carhartt is an experienced design professional responsible for leading graphic design projects, mentoring junior designers, collaborating with stakeholders, and ensuring all creative work aligns with the Carhartt brand. This role is responsible for developing impactful visual concepts across various mediums. It requires a strong understanding of design principles, proficiency in Adobe Creative Suite, and excellent communication skills to guide the design process from conception to final execution. Inspired by Hard Work At Carhartt, the values of hard work—dependability, honesty, and trust—are rooted in the legacy of our founder, Hamilton Carhartt. His commitment to serving hardworking people continues to inspire everything we do. Guided by his legacy and our mission—We serve and protect all hardworking people by building durable products—we remain dedicated to upholding these principles in every decision we make and every product we create. Associate Responsibilities • Lead the creation of visual concepts for new campaigns and brand initiatives. • Manage asset creation and distribution with larger cross-functional teams. • Design initiatives may include creative centers, brand guidelines, logos, icons, retail signage, catalogs, presentation design, motion graphics and digital support. • Engage in team building • Support a healthy creative environment with fellow team members through collaboration and constructive critique. • Help mentor junior designers. • Work closely with the Brand Design Manager playing a key role in researching and proposing innovative design concepts and creative ideas to contribute to Carhartt’s brand evolution. • Maintain a proactive approach to problem-solving and continuous learning. • Work with cross-functional partners • Partner with Marketing, Product, and Creative leadership to ensure brand consistency, effectiveness and efficiency across all brand channels. Required Education • Bachelor’s degree in related field or equivalent years of work experience may be considered in lieu of degree Required Skills & Experience • 7+ years of creative design experience • Agency or In-house brand experience is required • Portfolio demonstrating high-quality creative work for retail, packaging, promotions, social, or ad campaigns • Ability to translate strategy into creative solutions that are uniquely Carhartt. Demonstrated ability to create presentation decks and articulate concepts • Deep understanding of brand integrity and brand standardization • Good organizational skills with demonstrated ability to prioritize workload and attention to detail • Experience and proficiency using Adobe creative suite • Extra credit for experience in Figma/Miro, motion graphics, illustration or photography Physical Requirements and Working Conditions • Office environment; cubicle setting • Domestic travel required (up to 25%) • This position has a Hybrid location: Associate will work on-site regularly as needed for work activities. • Carhartt is a tobacco free workplace. #LI-HYBRID We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. All associates are required to understand and act in accordance with the Carhartt Core Values. Carhartt reserves the right to change, modify, suspend, interpret or cancel in whole or in any part, the job duties outlined above at any time and without advance notice to the employee.