(Sr.) Strategic Finance Manager (m/f/d)

Job description

About HOLY HOLY is the soft drink revolution: With our product lines Energy®, Iced Tea®, Hydration®, Milkshake®, and our newest innovation, the HOLY Syrup Bottle® you get amazing taste across 50+ flavors while maintaining a good conscience—for your body & the environment. Over 2M loyal customers: Started in a shared apartment by three best friends, we have scaled to Europe's fastest growing consumer brand—and our cult-like community, the HOLY Squad, loves it: 4.6 stars on speak for themselves. From D2C to Global Omnichannel: In less than four years, we've profitably scaled HOLY to more than €180M D2C revenue in DACH, FR, UK and PL. Now scaling our retail business, we're on an exciting transition to becoming a true omnichannel rocketship. We are still just getting started: Backed by the world's best consumer investors, we aim to revolutionize the soft drink industry and build a generational love brand: tastier, healthier & more sustainable. Our team of 170+ people aims high (Coca-Cola, we're coming for you!). About the Position At HOLY, Finance goes beyond traditional finance by acting as an enabler and sparring partner to the business. As a FP&A Manager, you will own HOLY's financial planning models across P&L, balance sheet, and cash flow - turning current operational activity into a clear, forward-looking view of where the business is heading. Your work gives leadership the data and analysis needed to manage growth, navigate risk, and make informed strategic decisions. You will build and maintain the models behind our budget, reforecasts, and cash flow projections, and translate them into transparent and actionable insights. You will also do the analytical heavy lifting that enables cross-functional discussions with Marketing, Operations, and Commercial — pressure-testing assumptions and surfacing the insights that shape those conversations. This is a high-ownership role with room to grow into broader strategic finance responsibility as HOLY scales. Responsibilities: Business Planning Support and further develop HOLY’s business planning and forecasting processes, which include consolidating inputs from the business and translating them into a coherent financial view. Financial Modeling and Forecasting Build, maintain, and improve financial models, update/challenge assumptions, and ensure the latest developments across revenue, marketing, operations, and overhead are reflected in the forecast. Ensure our planning capabilities scale with the size and complexity of the business. Scenario Modelling & Stress Testing Design and run scenario-based analyses to assess how strategic initiatives, market shifts, or operational changes would affect HOLY's business development and financial position. Cash Flow Forecasting & Liquidity Planning Build, maintain, and continuously improve rolling cash flow forecasts and long-range liquidity models that provide a granular view of cash development. Run actual vs. forecast variance analyses, identify root causes, and communicate findings in a clear, actionable way. About You You combine strong analytical skills with curiosity, ownership, and a genuine interest in how a business works. You are comfortable working in a fast-moving environment, enjoy solving complex problems in a structured way, and know how to turn numbers into clear insights and practical recommendations, supported by well-structured slides and strong visuals. You have 2 to 4 years of relevant experience in FP&A, Investment Banking, Strategic Finance, Consulting, or a similarly analytical role. You have strong financial modelling skills and are very confident in Excel and Google Sheets. You use AI tools effectively, think proactively about automation, and can write your own SQL queries to pull data directly from source systems. You understand how operational drivers translate into cash flow outcomes. You are able to work independently, structure complex problems, and drive topics forward without constant guidance. You are comfortable working cross-functionally and building trust with stakeholders from different teams, especially Accounting and Operations. You thrive in fast-moving environments and like being close to decisions. Our Offering In today's job market, A-players have many options to choose from. As part of our offer, we prioritise providing a productive working environment and opportunities for growth. In addition to competitive compensation, including company shares, you can expect: A successful and growing company: Join a company that has been growing profitable and quickly for the last 36+ months and have raised a series B, while many other e-commerce companies are struggling. Huge impact: Enjoy huge impact to shape HOLY’s internationalisation in a top market. Awesome team: Join an awesome team of colleagues who are ambitious, funny, down-to-earth, and authentic. Get to know us and see for yourself! Top product: Marketing is important, but a good product is essential. Our differentiated soft drinks have won over 2.5 million customers. Check out our reviews or contact us for free samples. Startup culture: Join a startup culture that values flat hierarchies, fast pace, and personal development. With us, you can make a real impact. Perfect setup: Enjoy a perfect setup that includes all the requirements of a modern employer, such as a central office in Berlin Prenzlauerberg, flexible working hours, and much more. Competitive comp. + equity: Join us at a pivotal stage of hypergrowth. We offer a strong salary and meaningful equity—giving you the chance to share in our current success and benefit from the massive upside as we scale. How we support your growth: flexible hours, 28 vacation days, 30 work-from-abroad days, €1,500 learning budget, Urban Sports Club membership, public transport subsidy, and biannual 360° feedback tied to your compensation. Find out more about HOLY and our team on our careers page . The Process As we are experiencing rapid growth and have ambitious plans, the optimal start date for the position is today. Nonetheless, we are prepared to patiently await the arrival of the ideal candidate, recognizing that quality ultimately yields the best results. Getting to know you: We will have a 30 minute screening interview where we will talk to you more about HOLY and the position, and see if our expectations match. Hiring Manager interview with Frank: We will dive a bit deeper into your experience and details of the role. Case study & on-site interview: As soon as you have successfully completed the first interviews, you will receive a case study. In a third meeting at our office, the team will discuss your case study with you and answer questions about our workspace, the HOLY Temple. Here, you'll also get to know Felix, our CFO. Interview with Fredi: As a strong cultural fit is important to us, you will have a final meeting with Fredi, one of our founders. This gives both you and us the opportunity for a final check. Job offer and decision: If everything goes well, you will receive an offer, and we are ready to embark on this journey together with you! Typically, this process should take around 2-3 weeks. Any questions or concerns? If you have any questions or feedback, please send an email to .