Supervisor, Paid Search

About EssenceMediacom: A Leading WPP Media Brand

This role is within EssenceMediacom, a leading brand within WPP Media, where you will be instrumental in driving breakthroughs for the world’s best brands through data-driven media and creative strategies.

Role Summary

As a Supervisor, Paid Search, you will be responsible for the day-to-day management of a client's paid search marketing initiatives. You will manage junior teammates and focus increasingly on strategy development for your dedicated account(s).

Responsibilities

• Lead the day-to-day supervision of client-paid search programs including strategic approaches, bid recommendations, execution details, testing plans, budgets/accounting and overall goal achievement.
• Oversee a small team (~3 junior specialists), setting daily execution priorities, managing workflow, and conducting thorough QA across Paid Search, Performance Max, and Demand Gen campaign setups.
• Build strong client relationships by serving as a primary point of contact, attending recurring status calls, and presenting performance results and strategic recommendations.
• Monitor, track and evaluate campaign performance metrics, based on client KPI targets and baselines.
• Continually track and evaluate campaign data against business target metrics, using reporting tools to uncover opportunities for growth and efficiency.
• Test new campaign types, creative formats, and automated tools to improve team efficiency and advance account strategy.
• Participate in agency-wide initiatives, process changes, and tool rollouts to help refine the overall search practice.

Requirements

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
• 4+ years of hands-on experience running DR performance campaigns across Google Ads, Microsoft Advertising (Bing), Search Ads 360 (SA360), and Campaign Manager 360 (CM360).
• Proven experience launching, optimizing, and scaling Paid Search and PMax campaigns, with practical exposure to Demand Gen.
• Strong foundation in core PPC mechanics, including tCPA/ROAS bidding strategies, impression share analysis, keyword research, and audience targeting.
• Prior experience managing/forecasting large-scale paid search portfolios against defined CPA, revenue, or conversion targets, and managing budgets through tools like Prisma.
• Prior experience supervising, delegating to, or mentoring junior team members (e.g., Senior Associates or Associates).
• Track record of using search engine analytics, and presentation tools to build clear performance decks from raw data.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.  We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

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