SVP Commercial Data, Insights & Strategy

Job description

It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and customer focus to the business. Role Summary The SVP Data, Insights & Analytics is responsible for ensuring strategy is grounded in rigorous, objective data and translated into clear, actionable decisions. This leader serves as a strategic partner to Commercial executive leadership, owning the end-to-end process of turning market, customer, and portfolio intelligence into prioritized actions, resource allocation decisions, and measurable outcomes. This role is not a traditional reporting or request-driven analytics function. Instead, it operates as a decision engine , proactively framing choices, delivering clear recommendations, and enabling leadership to make faster, more confident strategic and operational decisions. Key Responsibilities Strategic Decision Support & Recommendation Ownership Frame critical business questions as structured decision problems (options, trade-offs, risks, and upside) Lead development of clear, actionable recommendations across key topics such as: Market selection and expansion Customer segmentation and targeting Coverage and staffing models Capital and resource allocation Serve as a thought partner to Commercial executive leadership on both strategy formulation and execution Drive decision clarity and alignment across leadership teams Market, Customer Segment & Competitive Intelligence Lead market sizing, segmentation, and prioritization using internal and third-party data sources Identify where the bank can competitively win, and where it should not compete Deliver actionable insights on customer needs, behaviors, and profitability drivers Translate market intelligence into clear go-to-market implications, including: Coverage model design Industry/vertical focus Investment priorities Portfolio & Growth Driver Analytics Analyze portfolio performance to identify true drivers of growth, profitability, and client primacy Develop scenario-based analyses outlining requirements to achieve strategic outcomes (e.g., staffing changes, pricing adjustments, product expansion) Support strategic planning, budgeting, and capital allocation with rigorous, data-backed trade-off analysis Identify and quantify opportunities for profitable growth and optimization Strategy Execution & Performance Enablement Translate strategic priorities into measurable outcomes, KPIs, and scorecards Establish a consistent leadership cadence linking: Strategy Decision-making Performance tracking Ensure metrics reflect strategic intent, avoiding disconnected or purely operational reporting Monitor performance against strategic goals and recommend course corrections Governance, Standards & Operating Model Define and govern core Commercial strategy metrics, assumptions, and definitions Establish a scalable operating model that prioritizes decision-oriented work over ad hoc reporting Set clear intake guardrails and prioritization frameworks Partner cross-functionally (Finance, Marketing, Credit, Treasury, Operations) to drive alignment, data integrity, and adoption Build organizational capability around data-driven decision-making Leadership & Team Responsibilities Build, lead, and develop a high-performing team spanning strategy, analytics, and insights Foster a culture of intellectual rigor, accountability, and proactive problem solving Elevate the role of data and insights as a core strategic asset across Commercial Banking Influence senior stakeholders and drive alignment across complex, matrixed environments Qualifications 12+ years of experience in strategy, analytics, consulting, or financial services, with significant leadership experience Proven track record of translating data and analysis into business decisions and measurable outcomes Deep expertise in Commercial Banking, including portfolio dynamics, client segmentation, and growth strategy (preferred) Strong executive presence with the ability to influence senior leaders and drive alignment Exceptional problem structuring, critical thinking, and communication skills Experience leading cross-functional initiatives and operating in complex organizational environments Equal Employment Opportunity Information: Simmons First National Corporation and its subsidiaries are committed to a policy of equal employment with respect to a person's race, color, religion, sex, ancestry, sexual orientation, gender identity, national origin, covered veterans, military status, physical or mental disability or any other legally protected classifications.