Trade Marketing Executive- Africa Hub

Job description

## Job Description Job Title: Trade Marketing Executive- Africa Hub Department: Sales Reports to: Head of Sales - Africa Hub Location: El Tagamoa El Khames Commercial Office **Role Purpose** The Trade Marketing Executive supports growth across the Africa Hub by translating commercial and brand priorities into effective in-market execution. Working with Business Development Managers, distributors and agencies, the role strengthens visibility, distribution and shopper engagement across the Hub's focus and distributor-led markets. **Key Responsbilities** - Translate Africa Hub commercial and brand priorities into trade marketing plans for assigned markets. - Coordinate distributors and agencies to execute in-market activities on time, in full and in line with approved plans. - Manage POSM, key visuals and other trade marketing assets, ensuring effective deployment and accurate tracking. - Support distribution growth, portfolio expansion and in-store execution priorities across focus and distributor-led markets. - Plan and coordinate consumer promotions and local activations with Business Development Managers and relevant marketing teams. - Track execution, spend and performance against agreed KPIs, highlighting gaps and recommending corrective actions. - Monitor competitor activity, shopper behaviour and local market developments to identify execution opportunities. - Provide clear updates on activity status, results, risks and next steps for commercial reviews. - Ensure all activities comply with company standards, brand guidelines, approval processes and agreed budgets. - Build effective working relationships with distributors, agencies and cross-functional teams across the Africa Hub. **Qualifications** - Bachelor's degree in Marketing, Business Administration or a related field. - 2-3 years of experience in trade marketing, shopper marketing, brand activation or a related commercial role. - Good understanding of retail execution, POSM deployment, consumer promotions and distributor-led markets. - Strong project management, analytical and communication skills, with the ability to coordinate multiple markets and stakeholders. **Technical Skills** - Trade marketing execution, retail activation, POSM deployment and consumer promotions. - Distributor and agency coordination across multiple markets. - Budget tracking, performance analysis and development of clear recommendations. **Power Skills** - Execution excellence with strong ownership and follow-through. - Commercial acumen, customer focus and attention to detail. - Strong communication, collaboration and stakeholder management. ## Location(s) El Tagamoa El Khames Commercial Office **Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes****.**