Trade Marketing Manager - MT

Job description

### JOB DESCRIPTION **Full Year Business Planning for Modern Trade** - Own the full year MT forecast for Sell Out, NSV & CCMA. Input Promotion, Innovation & Delisting plans to Sales Performance & S&OP team to ensure forecast accuracy. - Translate category and marketing plans into actionable trade plans for MT. - Identify and roll-out strategic channel transformation initiatives and new platform strategies across MT. - Structure and standardize performance monitoring for the MT channel. **Lead JBP & Year Deal Strategy** - Lead the total storyline and priorities for Key Account JBP. - Design annual year-deal proposals per account to meet both business and customer goals. - Support and coach the Sales team in step-by-step customer negotiations. - Lead D&A Investment Strategy revamp: shift from cost-ratio to activity-based planning, and from sell-in/sell-out to offtake-based to maximize ROI. ### JOB REQUIREMENTS - Bachelor’s degree in business, marketing, or related field - Min. 8 years' experience in Trade Marketing / Category / Key Account in FMCG, with min. 3 years handling Modern Trade. Proven - Proven track record in leading JBP and Year Deal negotiation with top MT customers. - Strong analytical skills, knowledge in Nielsen and Tableau, business & S&OP process acumen - Excel advanced - Strong stakeholder management, influence, and presentation skills. **Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.**