User Acquisition - International F/M

Job description

WE ARE BETCLIC 🎯 Betclic, European leader in sports betting, is much more than just an online gaming site! Also offering Poker, Horse Racing, and Casino games across various countries and continents, it is an inspiring and forward-thinking company: every day brings new challenges in a modern and dynamic environment. As an influential player in the tech industry, with strong and sustained growth over the years, we believe in innovation through diversity and inclusion and encourage everyone to reach their full potential. With our multicultural team, we provide an optimal, safe and responsible gaming experience, powered by cutting-edge technology. WHY JOIN US? 🚀 At Betclic, success comes from passionate and committed teams. Here’s why you’ll love working with us: 💡 An international and creative environment where every project is an opportunity to innovate 📈 Hypergrowth that brings new challenges and development opportunities every day 🏡 A healthy work-life balance: flexible remote work and workplace well-being are essential pillars for us. 🌟 A unique and friendly atmosphere, with 1,600 employees across 5 countries and our headquarters in Bordeaux Are you passionate about sports and tech? Join us and help shape the future of online gaming ENTER THE GAME 🎮 As a User Acquisition , you will join the Social & Display/Search team in Bordeaux (France), whose mission is to acquire new players profitably for our applications and websites, and you will be responsible for the acquisition campaigns on the Polish market. YOUR ROLE WITHIN BETCLIC 🔥 In this role, your missions will include: Implementing the user acquisition strategy in Poland for our portfolio of apps/websites Launching and optimizing mobile acquisition campaigns on major social networks and display channels Launching and optimizing Search acquisition campaigns (Apple Search Ads and SEA) Planning monthly/weekly advertising investments in line with the sports calendar specific to your assigned markets and the performance of your campaigns Producing reports on key performance metrics (ROI, CPA, conversion rate, etc.) Working closely with our internal Studio to create assets that drive the best performance Providing ad-hoc analyses and recommendations to optimize performance through data analysis and A/B testing iterations Collaborating continuously with the local marketing teams in Poland WHO ARE WE LOOKING FOR? 🔍 We value teammates with a good sense of humor, respect, kindness, enthusiasm, and a genuine passion for their job! This job is made for you if: You are passionate about sports You have 1–2 years of experience in app promotion or digital marketing (internships included) You have experience managing paid mobile campaigns on Facebook / Meta You have already worked on paid Search campaigns (SEA and/or Apple Search Ads) Previous experience (internship included) in gaming or with a sports betting operator is a strong plus You are a team player but also able to work independently and take initiative You are organized and disciplined, capable of managing multiple projects/campaigns simultaneously You have strong skills in Excel (pivot tables hold no secrets for you!) and PowerPoint And finally, you are fluent in English. Polish is a strong plus. WHAT ARE THE RECRUITMENT STEPS? 📝 If your application is selected, you will be contacted by Benoit within a week for an HR prequalification. We will then ask you to complete the AssessFirst Test (personality, motivations, and reasoning). You will then meet Michael, UA Manager, your future manager, and Etienne, Head of User Acquisition. You will work on a use case to test you UA skills, then meet some stakeholders. Finally, Benoit will conduct a final HR interview, and you will discuss your AssessFirst Test together. To provide an ideal candidate experience, the Betclic recruitment process typically takes 4 to 6 weeks. WHAT CAN YOU EXPECT? 🎁 ✅ 25 days of paid leave and 10 RTT days 🍽️ A Ticket Restaurant® card credited with €11 per day (€6 per day funded by Betclic) 🩺 100% health insurance coverage for you and your children 🚆 50% reimbursement of public transport costs or an annual sustainable mobility allowance (€230 for commuting with sustainable transport) 🏡 Hybrid work model 📚 Access to a vast training catalog, with opportunities for professional development every year 🏢 Extraordinary office spaces with a rooftop where you can enjoy sunny breaks with a view of the Cité du Vin 🎉 Internal events to liven up your daily life 🏋️ On-site sports classes and organized tournaments (Pilates, circuit training, boxing, yoga, futsal, padel, tennis…) Permanent contract available immediately. 📍 Betclic Group – 117 Quai de Bacalan, 33300 BORDEAUX