Vice President, App Partnerships and Growth

Job description

### The Opportunity We are seeking an ambitious, deeply networked **Vice President, App Partnerships and Growth** to lead both our mobile supply acquisition and strategic demand integration efforts. In this executive role, you will scale our global mobile ecosystem by securing high-value direct publisher integrations and establishing critical demand partnerships across leading mediation platforms, DSPs, and programmatic ad networks. You bring a blend of commercial deal-making, deep programmatic technical fluency (SDKs, OpenRTB, Mediation Bidding), and an extensive, ready-to-activate Rolodex of C-level monetization leads, gaming studios, app publishers, and programmatic demand partners. ### Key Responsibilities ### Publisher & Supply Acquisition - **Drive Direct In-App Supply:** Prospect, negotiate, and close enterprise-level agreements with top-tier mobile app developers, gaming studios, and global app publishers. - **Activate Industry Network:** Leverage existing relationships with heads of monetization, studio leads, and publishing executives to fast-track deal cycles and contract execution. - **Lead Technical Integration Strategy:** Navigate and close deals across diverse integration paths, including OpenRTB (oRTB 2.x/3.0), direct SDK deployments, custom S2S endpoints, and mobile mediation stacks. ### Demand & Mediation Platform Partnerships - **Secure Mediation Demand Integrations:** Establish and scale strategic partnerships to integrate our demand/bidding solutions into top mobile mediation platforms (AppLovin MAX, ironSource LevelPlay, Google AdMob/Bidding, Unity, DT FairBid). - **Expand Programmatic Demand Channels:** Identify, negotiate, and onboard high-performing mobile DSPs, programmatic buyers, and agency trading desks to maximize bid density and yield across our app supply. - **Drive Bidder Certification & Approvals:** Navigate the partner approval and certification processes required to become an approved in-app bidder/custom network across primary mediation networks. ### Execution & Yield Optimization - **Full Sales Lifecycle & Pipeline Ownership:** Manage pipeline forecasting, contract structuring (rev-share, hybrid, minimum guarantees), and executive-level negotiations to consistently exceed revenue targets. - **Cross-Functional Collaboration:** Partner closely with Ad Operations, Solutions Engineering, and Product teams to monitor integration health, optimize win/fill rates, and reduce latency. - **Market Intelligence & Industry Presence:** Represent the company at major industry events; provide market feedback on auction dynamics, privacy framework changes (SKAN, Google Privacy Sandbox), and industry trends to steer product roadmap priorities. ### What We’re Looking For - **8+ Years in Mobile AdTech / Programmatic:** Proven track record in mobile app business development, supply acquisition, and demand/mediation partnerships at an SSP, mobile ad network, or programmatic platform. - **Extensive Rolodex:** An established, active network of senior decision-makers across mobile app publishers, top gaming studios, mediation platforms, and programmatic DSPs. - **Deep Technical Fluency:** - In-depth understanding of OpenRTB protocols, SDK deployment workflows, API integrations, and server-side bidding. - Hands-on knowledge of mobile mediation architectures, in-app unified auctions, bidding adapters, and waterfall optimization. - Familiarity with traffic quality standards, anti-fraud compliance, and mobile attribution frameworks. - **Commercial Deal Architect:** Demonstrated ability to structure and close high-stakes, multi-faceted commercial agreements spanning both supply and demand. - **Fast-Paced Execution:** Ability to work autonomously, build robust pipeline visibility, and deliver on aggressive revenue KPIs in a fast-growing environment.**Executive Presence:** Outstanding presentation, consultative selling, and negotiation skills suitable for C-suite engagements. **Benefits:** - Work from anywhere - Competitive base salary + uncapped commission - PTO package **About Z1 Tech** Our parent brand, Z1 Tech, is a forward-thinking technology company committed to revolutionizing digital advertising and marketing through innovation and automation. With a mission to build for the future, we focus on where technology is going, not where it's been.