VP, Product Design, Growth and Revenue - CNN

Welcome to Warner Bros. Discovery… the stuff dreams are made of. Who We Are… When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next… From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive. We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place. Your New Role … CNN is seeking a visionary Vice President, Product Design – Growth and Revenue to lead the design strategy and execution across our monetization ecosystem. Reporting directly to the GVP Produce Design and User Experience Research, this leadership role oversees the Growth and Revenue product design organization, encompassing Ads, Commerce, and Subscriptions. You will serve as the overarching monetization design leader, ensuring that our revenue-driving experiences are as compelling, seamless, and user-centric as our world-class journalism. This role requires a mission-driven, highly strategic leader who can drive significant business impact while preserving user trust. You will act as an equal partner to the VP of Product and the VP of Engineering for Growth and Revenue to define the roadmap, pioneer new models for digital acquisition and retention, and deliver best-in-class product experiences across CNN's digital properties; web, native mobile applications, and TV apps. Your Role Accountabilities … Design Vision & Monetization Strategy Set and execute an ambitious, forward-thinking product design vision for CNN's Growth and Revenue platforms, including Subscriptions, Ads, and Commerce. Act as the primary design leader for monetization, ensuring that business goals seamlessly intersect with best-in-class user experiences. Guide the development of sophisticated design expressions and large-scale systems that communicate the value of CNN's offerings to convert audiences into loyal subscribers. Leadership & Team Excellence Oversee, mentor, and scale a high-performing, multi-layered team of product design directors, managers, and designers dedicated to Growth and Revenue. Foster a collaborative, inclusive, and innovative design culture that empowers teams to take smart risks, champion new ideas, and achieve the highest caliber of craft. Recruit, develop, and retain top-tier design talent to build a world-class monetization design organization. Product, Engineering & Cross-Functional Partnerships Partner closely with the VP of Product and VP of Engineering for Growth and Revenue to synthesize strategic initiatives into highly effective, scalable product experiences. Lead as an active partner in the triad (Design, Product, Engineering), aligning teams on business-critical priorities. Build strong, matrixed relationships across Editorial, Marketing, Revenue, and Data teams to ensure revenue products are consistent with CNN's broader brand and editorial mission. User Experience, Audience & Performance Champion a data-driven design culture, utilizing A/B and multi-variant testing, user research, and analytics to continually refine metrics related to acquisition, retention, and conversion. Oversee rapid prototyping and continuous iteration to solve complex design problems, validate product features, and prove out concepts for new business ventures. Deeply understand the media landscape, subscription funnels, and e-commerce mechanics to minimize friction, reduce churn, and maximize user delight. Qualifications & Experience… 12-15+ years of experience in product design within Digital Media, Technology, or Ecommerce companies, with a strong emphasis on ads, growth, acquisition, and monetization. 5+ years of senior leadership experience managing design teams, preferably at the Director or VP level. Extensive portfolio demonstrating strategic UX and visual design solutions for subscription models, advertising ecosystems, and digital commerce. Exceptional track record of executing a design vision that drives measurable business outcomes (conversion, retention, revenue) while maintaining user trust. Deep understanding of product bundling, identity, verification, authentication, and authorization systems. Strong data fluency; deep experience guiding teams in testing and refining UX based on metrics, user research, and audience insights. Outstanding communication, presentation, and interpersonal skills, with the demonstrated ability to influence cross-functionally and align executive stakeholders. Bachelor's degree or higher in design, human-computer interaction (HCI), or equivalent professional experience. How We Get Things Done… This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview. Championing Inclusion at WBD Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law. If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request. In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $245,000.00 - $455,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.